Regional PR Specialist, U.S. Field Communications Team

USA (Hybrid)

$69K/yr – $121K/yrSenior Level5+ years expFull time

Posted 2 weeks ago

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Job Summary

Own external earned storytelling programs in cities with Amazon sites, shape media strategy, develop releases and pitches, and guide executives through crises and opportunities across multiple channels.

  • Lead media relations strategies and content amplification
  • Partner with local and cross-functional teams to secure coverage and protect Amazon's reputation

Job Description

Responsibilities

  • Develop and manage the execution of external earned storytelling in cities with Amazon sites, such as high-visibility operations and corporate building milestone events, community donations with local elected officials, news media facility tours, and other media relations activities. You will recommend strategies to secure positive coverage, build Amazon’s reputation, and amplify content
  • Collaborate with communications teams across Amazon to support their local news announcements
  • Develop and write news releases, media advisories, reporter and content creator pitches, fact sheets, spokesperson talking points, and related media materials
  • Successfully manage complex, fast-moving, and unexpected communications challenges, and deliver communications counsel to internal executives for both short- and long-term challenges and opportunities
  • Build and maintain relationships with key traditional and non-traditional media members including social media influencers, podcasters, bloggers, etc.
  • Solid ability to work collaboratively with multiple-stakeholder teams
  • Effectively represent Amazon as a spokesperson via print, radio, broadcast and podcast interviews

Requirements

  • 5+ years of recent professional communications or public relations experience
  • Bachelor's degree

Preferred

  • High acumen and experience with PR crises management
  • Research and integrate industry news, trends and compelling angles into PR programs
  • Acute awareness of the local socio-political landscape, and keen insights into local community concerns/issues
  • Bilingual speaking ability in Spanish is a bonus (but not required)

Benefits

  • Amazon offers comprehensive benefits including health insurance (medical, dental, vision, prescription, Basic Life & AD&D insurance and option for Supplemental life plans, EAP, Mental Health Support, Medical Advice Line, Flexible Spending Accounts, Adoption and Surrogacy Reimbursement coverage)
  • 401(k) matching
  • paid time off
  • parential leave
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Amazon

Reli. is a family-owned business built around strong valuesand a passion to serve our customers. Our drivestemmed from seeing a need for custom-tailored qualityproducts at wholesale prices & quantities. We wanted to beable to put quality first and still be able to providehonest pricing.With our global and domestic operations, we have thefreedom to center each and every decision around ourvalued customers. We approach all our work with the same driveand energy to make sure our customers can always relyon Reli.

Founded in 2018
Cerritos, California, USA
171 employees (30 in marketing)

Traffic Signals

Monthly Visitors
2.8B
Monthly Google Ads Budget
$77.4M
Traffic Source Mix
Search
25.2%
Direct
65.9%
Referral
6.4%
Social
1.7%
Paid
0.6%

Headcount Trend

Current headcount: ~171

Marketing Team

Marketing Team Size
24 (14% of company)
Median Career Experience
6 years
Median Tenure
3.5 years
Marketing Roles Posted (Last 30 Days)
102

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