Regional Leader of Marketing - Chicago

Chicago, IL (On-site)

$118K/yr – $135K/yrSenior Level8+ years expFull time

Posted 1 day ago

Job Summary

Lead a regional marketing practice by building and coaching Area Leaders of Marketing, directing regional plans and sponsorships, ensuring brand standards, and collaborating with RSO and market teams.

  • Own regional marketing strategy and team development
  • Drive sponsorship planning, activation, and program feedback across markets

Job Description

Responsibilities

  • Recruits, hires, and trains exceptional Area Leaders of Marketing within their region
  • Manages a dynamic team of marketers, fostering collaborative and innovative team dynamics
  • Supports the individual development of all ALM’s within their region with continued training and development in identified growth areas
  • Acts as the regional level expert in marketing by working with the Regional Business Unit team to set regional-level goals and ensuring alignment and communication on all marketing-related initiatives
  • Develops and executes regional-level marketing plans annually, re-evaluating quarterly
  • Supports Area Leaders of Marketing with the development of restaurant and market-level marketing plans by brainstorming ideas, coaching on plan development, and reviewing and providing feedback on plans
  • Supports ALMs with the sponsorship process, including planning, negotiation, and partnership management, ensuring the approved sponsorship process is followed and maximized for the greatest benefit
  • Leads the sponsorship process for all high-profile sponsorships
  • Ensures all restaurants and markets have marketing support and acts as backup for any support gaps
  • Supports ALMs with on- and off-site market-level activities that support the brand and local community

Requirements

  • 8+ years of marketing experience; previous experience leading and directing a team preferred
  • Field marketing experience in a multi-unit restaurant or retail environment
  • Strong people management skills, with a proven record of leading, coaching, and developing a team
  • Knowledge and experience in planning and negotiating sponsorships, including establishing new relationships, negotiating contracts, managing relationships, implementing assets, and assessing impact
  • Detail-oriented, organized, and able to manage multiple priorities that may be constantly changing
  • Self-driven, flexible, and highly energetic with strong written and verbal communication skills
  • Able to work effectively and efficiently both independently and collaboratively
  • Microsoft proficient: Excel, PowerPoint, Outlook and Word
  • Able to travel up to 80% within the designated area and required to live within the assigned area
  • Able to work nonstandard hours, including nights and weekends, to support events and activities that support that promote the brand and restaurants within the market

Preferred

  • Bachelor’s degree required (Marketing & Communications degree preferred) or relevant experience in a field marketing role

Benefits

  • The total compensation package for this position may also include other elements, including a performance bonus and discretionary awards in addition to a full range of medical, financial, and/or other benefits (including 401(k) eligibility and various paid time off benefits, such as vacation, sick time, and parental leave), dependent on the position offered. Pay is based on location, experience, and qualifications etc.
Raisin Cane logo

Raisin Cane

Raisin Cane is a consumer goods company based out of 19571 Magellan Dr, Torrance, CA, United States.

Torrance, California, USA
14 employees (1 in marketing)

Salaries

Posted range

$118K/yr – $135K/yr

Taken straight from the job posting.

See all Raisin Cane salaries

Marketing Team

Marketing Roles Posted (Last 30 Days)
2

Recent Ads

Traffic Signals

Monthly Visitors
3.8M
Monthly Google Ads Budget
$38.1K
Traffic Source Mix
Search
60.9%
Direct
22.4%
Referral
4.4%
Social
2.4%
Paid
9.1%

Headcount Trend

Current headcount: ~14

Recent News

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Regional Leader of Marketing - Chicago

Raisin Cane · Chicago, IL · On-site