Public Relations Manager at Tacori | Glendale, CA | $90K/yr – $110K/yr

Tacori

Public Relations Manager

Glendale, CA (Hybrid)

$90K/yr – $110K/yrManagerFull time

Posted 6 weeks ago

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Job Summary

Own the narrative engine for a consumer jewelry brand, turning PR into measurable brand awareness and partnerships across media, retail, and events.

Strategy & storytelling: build and measure PR programs tied to business goals.
Media & events: own proactive outreach, press materials, and key trade show moments.
Internal alignment & partnerships: ensure brand messaging across departments and with wholesale/retail partners.

Job Description

Spearhead the creation and implementation of comprehensive PR strategies that align with overarching business goals and brand identity.
Orchestrate all facets of PR campaigns, including proactive media outreach, compelling content development, and impactful event management.
Establish clear KPIs and meticulously track PR performance, providing insightful reports and actionable recommendations.
Conceptualize and implement innovative consumer-facing PR campaigns that build brand desire and engagement.
Design and implement effective internal communication strategies that foster transparency, engagement, and a unified brand message.
Develop and distribute engaging timely announcements, and other informative communication materials.
Facilitate clear and consistent communication flow across all internal departments.
Create strong, mutually beneficial relationships with key journalists, editors, and producers across key trade publications.
Proactively secure high-impact media placements that enhance brand prestige and product visibility.
Craft persuasive press releases, engaging media kits, and compelling story angles that resonate with target media.

Tacori

2.9 Glassdoor

THE WAY WE WORK IS DIFFERENTFamily owned for over 40 years, we’ve chartered our own path, knowing that the way we work is special. Our master artisans sit center stage in our California Design Studios, keeping us focused on what matters: making the world’s most meticulously crafted fine jewelry.EVERY DETAIL MATTERSOur work is, above all, joyful. We do what we love, and we love what we do. Our pieces are imbued with personal touches and hidden details that invite thoughtful celebration of life’s most cherished moments.Life is too short not to revel in all its beautiful details.Discover our pieces and learn more at TACORI.comHandcrafted in California, and available across the United States and Canada via a network of authorized retailer partners.

Founded in 1969

Los Angeles, California, USA

77 employees (20 in marketing)

www.tacori.com

45% recommend to a friend

100% CEO approval