Public Relations Manager

District of Columbia, USA (Hybrid)

$95K/yr – $135K/yrSenior Level5+ years expFull time

Posted 13 days ago

Job Summary

Own and drive a proactive PR program tied to firm objectives, balancing attorney requests with firm-wide priorities and coordinating multiple workstreams across regional and global markets.

  • Coordinate cross-border messaging with the International PR team
  • Leverage AI-enabled tools to improve efficiency and content quality
  • Develop thought leadership and media opportunities across regional and national outlets

Job Description

Responsibilities

  • Develop and own a proactive US PR strategy — identifying story opportunities, setting priorities, and aligning PR activity to the firm’s business objectives, not just attorney requests.
  • Bring a clear point of view on where to invest time and resources, balancing individual attorney asks against broader firm and practice group priorities.
  • Maintain rigorous project management across multiple simultaneous workstreams, ensuring nothing falls through the cracks and stakeholders are kept informed.
  • Build and maintain systems and workflows that create accountability, visibility, and consistency across the PR function.
  • Proactively identify and pursue media opportunities at the regional, national, and global level to elevate Eversheds Sutherland’s profile across key practice groups and industry sectors.
  • Execute day-to-day PR activities including pitching and placing bylined articles and stories, preparing attorneys for media interviews, drafting and distributing press releases, and securing speaking engagements for attorneys.
  • Build trusted relationships with attorneys while confidently managing expectations — advising on what’s realistic, setting clear timelines, and redirecting effort toward the firm’s highest-priority opportunities.
  • Cultivate and maintain strong relationships with editors, reporters, and journalists across regional and national markets.
  • Partner with the International PR team to identify cross-border media opportunities and ensure consistent global messaging.
  • Develop and implement thought leadership strategies that position key attorneys and firm leaders as go-to voices in their areas of expertise.

Requirements

  • Bachelor’s degree required from an accredited college or university; preferred concentration in public relations, communications, journalism, marketing, or a related field.
  • A minimum of five years of public relations or related experience in a professional services environment. Law firm or professional services experience preferred; agency background is equally welcome. Some global or international exposure is a plus.
  • Some global or international exposure is a plus.
  • Experience managing staff, freelancers, or agencies is preferred; candidates without prior direct management experience but with a clear readiness to grow into that responsibility will also be considered.
  • Strong media relations instincts with a proven track record of placements.
  • Exceptional written and verbal communication skills.
  • Ability to distill complex legal topics into compelling narratives.
  • Strategic thinker who proactively identifies opportunities and connects PR activity to business outcomes — not just executes requests.
  • Highly organized with demonstrated ability to manage multiple priorities, set expectations, and deliver across simultaneous workstreams.
  • Comfortable advising and pushing back on attorneys when appropriate, while maintaining strong working relationships.

Preferred

  • Experience managing staff, freelancers, or agencies is preferred; candidates without prior direct management experience but with a clear readiness to grow into that responsibility will also be considered.
  • the ability to do so will be an expectation as the team grows.

Benefits

  • comprehensive benefits such as healthcare, paid time off, discretionary merit bonuses, life and disability insurance, retirement plans and tailored learning opportunities.
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Eversheds Sutherland

3.7 Glassdoor

A pioneering global law practice, we provide high quality legal advice and innovation worldwide. We deliver high quality, innovative solutions to complex business issues for a range of diverse range of clients. Our global teams operate seamlessly to deliver the commercial know-how and strategic alignment that clients need from their advisers to help further their business interests. We shape our advice to the unique circumstances and challenges of each project, and ensure the right people are in the right places to offer insight and certainty every time – from the day-to-day to the most complex, multi-jurisdictional transactions. What unites us is our commitment to service excellence through a people-focused approach. We know our clients’ businesses, the industries and markets they operate in, and most of all, we understand that great relationships yield the best outcomes.-----------------------------------------------------------The updates on our LinkedIn page are for general information purposes only and do not constitute legal advice. While reasonable care is taken to ensure accuracy, it may not reflect the most current legal developments. Eversheds Sutherland disclaims liability for actions taken based on this update. Always consult a qualified lawyer for specific legal matters.-----------------------------------------------------------

Founded in 2017
London, England, GBR
6.1K employees
72% recommend to a friend
96% CEO approval

Salaries

Posted range

$95K/yr – $135K/yr

Taken straight from the job posting.

See all Eversheds Sutherland salaries

Marketing Team

Median Tenure
3.4 years
Marketing Roles Posted (Last 30 Days)
2

Traffic Signals

Monthly Visitors
191.6K
Traffic Source Mix
Search
49.4%
Direct
40.5%
Referral
6.2%
Social
2.9%
Paid
0.8%

Headcount Trend

Current headcount: ~6.1K

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Public Relations Manager

Eversheds Sutherland · District of Columbia, USA · Hybrid