Responsibilities

• Serve as a day-to-day lead across a portfolio of sports, entertainment and brand clients, managing client communication, priorities and ongoing account strategy;
• Develop and execute strategic communications and publicity campaigns tied to major announcements, launches, partnerships, events and cultural moments;
• Lead proactive national, regional and local media relations efforts across sports, entertainment, business, lifestyle, culture and trade media;
• Identify compelling stories, cultural opportunities and timely angles that advance client objectives
• Develop creative and highly targeted media pitches and lead outreach to secure meaningful earned media opportunities;
• Build and maintain strong relationships with reporters, editors, producers, bookers, podcast teams and other key members of the media;
• Draft and edit high-quality communications materials including press releases, media pitches, key messaging, talking points, statements, Q&As, media briefing documents and award submissions;
• Prepare athletes, talent, executives and other spokespeople for media interviews and high-profile public moments;
• Provide strategic counsel to clients and senior agency leadership on media opportunities, emerging narratives and potential issues;
• Manage incoming media requests from initial inquiry through execution, including interview coordination, preparation and on-site or remote media support;

Requirements

• 8+ years of public relations or strategic communications experience, ideally within an agency environment
• Meaningful experience working across sports and/or entertainment
• Strong, established relationships with media and a proven ability to secure impactful earned coverage
• An exceptional writer and editor who can adapt tone and messaging across athletes, talent, executives, brands and organizations
• Understanding what makes a strong story and can quickly identify the most compelling angle
• Comfortable directly counseling clients and communicating with senior executives, talent and high-profile individuals
• Proactive and do not wait to be told what the next opportunity is
• Thrive in a fast-moving environment and can successfully manage multiple accounts, deadlines and priorities
• Highly organized and detail-oriented but understand how individual tactics ladder up to a larger communications strategy
• Collaborative, low ego and willing to jump in wherever needed

Preferred

• Experience working directly with athletes, talent or high-profile executives
• Experience supporting major sports moments, entertainment launches, red carpets, press tours or live events
• Strong relationships across sports, entertainment, business and culture media
• Experience with issues management or sensitive communications
• Knowledge of the broader sports business landscape, including athlete-led businesses, media, consumer brands and entertainment