Responsibilities

• Lead the development of strategic sales communications. Take ownership of developing RFPs, sales resources, and other strategic communications from kickoff to final delivery. Coordinate with Sales and other business units to gather input, write persuasive narratives, and ensure high-quality, timely submissions that help Capital win and retain business.
• Create content that connects . Partner with subject-matter experts to write targeted, compelling, and timely content for various channels, spanning digital and print, that highlights Capital's products and services to all commercial group market segments. Research, write, and edit succinct, engaging content including newsletters, customer presentations, and internal training resources.
• Respond to RFIs . Coordinate and create thoughtful, thorough responses to requests for information (RFIs), aligning Capital’s capabilities with the needs of prospective customers.
• Collaborate and contribute . Partner with subject-matter experts to strategize on effective ways to position Capital’s products and services with business decision-makers. Be an active voice in brainstorming sessions, kick-off meetings, conference calls, campaign execution, and customer meetings.
• Maintain RFP content library . Own and manage the RFP database to ensure content is accurate, current, and easily accessible. Train users on database updates and enhancements.

Requirements

• Strong writing, editing, communication, and interpersonal skills. Ability to effectively communicate (verbally and in writing) among executive management and colleagues to solve challenges, manage differences of opinion, and secure accurate information to respond to customer requests.
• Strong project management skills. Ability to develop, prioritize, execute, coordinate, manage, and guide implementation of major projects. Must have the ability to conduct, manage, and balance multiple projects and priorities on tight deadlines.
• Flexibility and a willingness to take on a variety of tasks to assist Marketing colleagues.
• Strong PC skills, particularly in using Microsoft Word, PowerPoint, and Excel.
• Minimum of 2 years progressive experience in communications, content creation, or marketing. Proposal writing or sales support experience is a plus.
• Bachelor’s degree (degree in communications, journalism or English preferred, but not required).

Benefits

• Capital Blue Cross offers a comprehensive benefits packaging including Medical, Dental & Vision coverage, a Retirement Plan, generous time off including Paid Time Off, Holidays, and Volunteer time off, an Incentive Plan, Tuition Reimbursement, and more.