Programmatic Platform Strategist (DV360, Trade Desk, Amazon DSP) - New York

New York City, NY (Remote)

$56K/yr – $80K/yrMid LevelFull time

Posted 3 weeks ago

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Job Summary

The role owns end‑to‑end platform knowledge within the pod, drives client enablement and training programs, leads campaign structure and measurement efforts, and collaborates across analytics, sales, and product teams to scale impact.

  • Owns platform expertise and client collaboration across campaigns and measurements
  • Delivers training and enablement plans tailored to client maturity
  • Shields scalable processes and governance across pods

Job Description

Responsibilities

  • Client & Pod Collaboration
  • - Serves as the primary platform expert within your pod, partnering with account management and analytics to deliver against shared client goals.
  • - Acts as a trusted point of contact for digital advertising product questions and troubleshooting, collaborating with internal teams and external partners to resolve issues in a timely and transparent way.
  • - Participates in regular pod ceremonies/meetings, coming prepared with platform insights, risks, and opportunities tied to client objectives.
  • Training, Enablement & Subject Matter Expertise
  • - Delivers an outstanding training experience to clients so they can become their organization’s subject matter experts on the platforms they license through Dandelion Inc.
  • - Designs and runs training plans and enablement sessions tailored to client maturity levels and roles (from practitioners to C‑suite).
  • - Stays up to date on the latest features, policies, and trends for the platforms you support and proactively socialize relevant changes with clients and your pod.
  • Campaign Excellence & Measurement
  • - Translates business and media objectives into campaign structures, targeting approaches, and measurement frameworks across GMP and other DSPs.

Requirements

  • 3+ years of hands‑on experience with digital advertising technology platforms, especially:
  • Google Marketing Platform (DV360, CM360, SA360)
  • Amazon DSP
  • TheTradeDesk
  • Yahoo
  • Vistar
  • Deep understanding of the digital advertising ecosystem and how ad serving/buying platforms intersect with analytics, tagging, and measurement.
  • Demonstrated experience building and optimizing campaigns and collaborating with analytics or data teams on reporting and insights.
  • Strong client‑facing skills with the ability to diagnose gaps, propose feasible solutions, and translate technical concepts for audiences ranging from hands‑on practitioners to senior executives.
  • Experience designing and delivering training (virtual and/or in‑person) on media platforms is a strong asset.

Benefits

  • Base compensation ranging from $56K-$80K USD
  • Participation in our company profit-sharing program
  • Employee share ownership plan opportunities
  • Unlimited Vacation (up to 4 weeks at a time)
  • Work from Anywhere (up to 4 weeks at a time)
  • Access to our excellent health and dental plan
  • Flexible work environment
  • Provided technology and ongoing compensation to work from home (Laptop/Equipment/Cell/Internet allowance)
  • Regular team building events (both online and in person)
Dandelion Inc logo

Dandelion Inc

Dandelion is a digital transformation and licensing Partner for Google, Amazon, The Trade Desk, Yahoo marketing platforms, as well as other ad tech tools. Focused on enhancing clients’ digital marketing maturity, Dandelion delivers strategies that blend platform licensing, consulting, advanced analytics and marketing technology solutions that are unparalleled in the industry.

Founded in 2017
Toronto, Ontario, CAN
23 employees (3 in marketing)

Traffic Signals

Monthly Visitors
1.2K
Monthly Google Ads Budget
$717

Headcount Trend

Current headcount: ~23

Marketing Team

Marketing Team Size
2 (9% of company)
Marketing Roles Posted (Last 30 Days)
2