Product Marketing Specialist- B2B SaaS
USA (Remote)
Posted 2 days ago
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Job Summary
Own API product marketing by shaping ecosystem storytelling and enabling go-to-market for API launches in collaboration with cross-functional teams.
- Translate technical concepts into differentiated business value
- Drive ecosystem narrative and partner-led growth
- Support GTM for API launches and new integrations
Job Description
Responsibilities
- Develop clear, differentiated positioning and messaging for APIs, articulating the value of the platform, integrations, and ecosystem to both technical and business audiences
- Shape and evolve the ecosystem narrative, positioning APIs as a core driver of customer value, innovation, and partner-led growth
- Create and maintain API-focused content optimizing for discovery, usability, and conversion
- Support go-to-market execution for API launches, enhancements, and new integrations
Requirements
- 3–5+ years of experience in Product Marketing, Developer Marketing, or Technical Marketing in a B2B SaaS or platform environment
- Experience working with APIs, integrations, or platform ecosystems, ideally within enterprise or vertical SaaS (tax, accounting, finance, or adjacent domains)
- Strong ability to translate technical concepts (APIs, endpoints, authentication, integrations, workflows) into clear, differentiated business value
- Experience supporting go-to-market initiatives for platform capabilities, APIs, or integrations
Aventiqo
Aventiqo is a team of AI experts helping enterprises move from data to decisions by building intelligent, reliable, and future-ready digital systems. We deliver end to end AI transformation from strategy and advisory through execution, ensuring every solution is production ready and audit ready. Our approach embeds governance, risk, and compliance into every implementation to ensure trust at scale. From full scale delivery to extending internal teams with expert talent, we support every stage of the journey. Focused on measurable outcomes, we deliver ROI driven AI solutions in weeks not months, helping organizations accelerate value while reducing execution risk.
