Product Marketing Manager - Incident Response

San Francisco, CA (Hybrid)

$123K/yr – $164K/yrSenior Level3+ years expFull time

Posted 7 days ago

Job Summary

Own the go-to-market strategy for Datadog Incident Response products, lead launches and messaging, and drive cross-functional campaigns and enablement to accelerate adoption and expansion.

  • Define and execute GTM plans with compelling assets and positioning
  • Collaborate across Product, Sales, Marketing, and Enablement to scale programs

Job Description

Responsibilities

  • Drive the go-to-market strategy for Datadog Incident Response products, such as Incident Management, On-Call, and Incident AI as an expert of your product area.
  • Launch new features with compelling messaging and positioning, developing assets such as slide decks, blogs, product demos, webinars, and solution briefs.
  • Develop high-impact sales enablement assets (battlecards, pitch decks, demos) grounded in deep market and competitive insights.
  • Partner with cross-functional teams to execute campaigns across webinars, paid media, organic channels, and sponsored events.
  • Drive customer marketing initiatives including case studies, testimonials, and storytelling that showcase customer value and outcomes.
  • Identify new growth opportunities and creative ways to accelerate adoption and expansion of Incident Response products.
  • Lead cross-team projects when opportunities arise.

Requirements

  • Experienced in product marketing, go-to-market strategy, or related roles (typically 3+ years) marketing highly technical products
  • Comfortable operating in a fast-paced, cross-functional environment with stakeholders across Product Management, Sales, Marketing, and Enablement
  • Strong problem solver who can identify gaps, propose solutions, and operationalize them into scalable programs
  • Strong written and verbal communicator with experience creating compelling content and delivering presentations
  • A proactive self-starter who takes ownership and drives projects from idea to execution
  • Able to balance strategic thinking with hands-on execution
  • Passionately about technology, with a solid understanding of modern engineering workflows, operational practices, and the tools/ processes teams commonly use to build, operate, and troubleshoot their systems

Preferred

  • Domain expertise in Incident Response, Incident Management, On-Call, Service Management, ITSM, or Observability.
  • Experience marketing highly technical products to Developers, SREs, and IT decision-makers.

Benefits

  • Generous and competitive benefits package
  • New hire stock equity (RSUs) and employee stock purchase plan
  • Continuous career development and pathing opportunities
  • Employee-focused best in class onboarding
  • Internal mentor and cross-departmental buddy program
  • Friendly and inclusive workplace culture
  • Benefits and Growth listed above may vary based on the country of your employment and the nature of your employment with Datadog.
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Datadog

3.9 Glassdoor

Datadog is the essential monitoring platform for cloud applications. We bring together data from servers, containers, databases, and third-party services to make your stack entirely observable. These capabilities help DevOps teams avoid downtime, resolve performance issues, and ensure customers are getting the best user experience.

Founded in 2010
New York, New York, USA
10K employees (510 in marketing)
75% recommend to a friend
92% CEO approval

Salaries

Posted range

$123K/yr – $164K/yr

Taken straight from the job posting.

See all Datadog salaries

Funding

Total Funding
$1B
Last Raise
$870M
Post IPO Debt, 1 years ago

Funding History

  • Dec 2024
    Post IPO Debt • $870M
  • May 2020
    Post IPO Debt
  • Dec 2018
    Series Unknown

Traffic Signals

Monthly Visitors
4.9M
Monthly Google Ads Budget
$1.2M
Traffic Source Mix
Search
22.3%
Direct
68.4%
Referral
7.4%
Social
1.2%
Paid
0.6%

Headcount Trend

Current headcount: ~10.4K

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Product Marketing Manager - Incident Response

Datadog · San Francisco, CA · Hybrid