Product Manager, Marketing Engineering

Austin, TX (On-site)

$163K/yr – $236K/yrSenior Level5+ years expFull time

Posted 7 hrs ago

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Job Summary

Own the end-to-end product strategy for marketer facing AI solutions, guiding cross-functional workstreams from ideation through launch and defining Northstar metrics to measure adoption and impact.

  • Lead cross-functional collaboration to deliver marketer-focused AI innovations
  • Define success metrics and measure land impact

Job Description

Responsibilities

  • Understand marketer problems and craft our strategy to support them.
  • Explore new AI technologies to craft innovation solutions.
  • Develop solutions to problems by collaborating as needed across regions, product areas, and functions.
  • Work collaboratively with engineering, marketing, legal, UX, and other teams to create delightful user experiences.
  • Define Northstar metrics to influence adoption and land impact.

Requirements

  • Bachelor's degree or equivalent practical experience.
  • 5 years of experience in product management or a related technical role.
  • 2 years of experience taking technical products from conception to launch (e.g., ideation to execution, end-to-end, 0 to 1, etc.).
  • Experience integrating generative AI tools or LLM interfaces into workflows.
  • Experience with marketing technology or AdTech.

Preferred

  • Master's degree in a technology or business related field.
  • 2 years of experience in software development or engineering.
  • Experience with digital marketing campaign processes and paid/owned/earned media.
  • Experience integrating solutions such as procurement, reporting and analytics.
  • Experience with both internal engineering teams and external development partners.
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Founded in 1970
ZWE
29 employees (4 in marketing)

Traffic Signals

Monthly Visitors
83.9B
Traffic Source Mix
Search
6.3%
Direct
87.6%
Referral
5.1%
Social
0.5%
Paid
0.2%

Headcount Trend

Current headcount: ~29

Marketing Team

Marketing Team Size
3 (10% of company)
Marketing Roles Posted (Last 30 Days)
67