PR Senior Account Manager, Lifestyle

New York, USA (On-site)

Salary Not AvailableSenior Level5+ years expFull time

Posted 4 months ago

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Job Summary

Lead PR account management for multiple brands, guiding media relations and storytelling from planning to execution.

  • Own planning and execution of client programs from concept through budget.
  • Must-have: 5–7 years PR agency experience with cpg, fashion, lifestyle, or travel brands.
  • Standout: Proven media placements and collaboration across divisions to access network-wide expertise.

Job Description

Responsibilities

  • Manage approximately 5 - 8 accounts and projects
  • Consistently pitch and secure media coverage on behalf of clients
  • Write, proof and edit a variety of PR and marketing materials
  • Develop compelling stories and draft compelling narratives on behalf of clients
  • Lead client communications, programs and campaigns from planning to execution within the specified budget
  • Pull and collaborate with other divisions across the agency to ensure the client is getting access to the agency’s network-wide expertise
  • Deliver strong media coverage consistently producing high quality internal and external communications content
  • Grow and nurture connections with leading and emerging editorial talents
  • Develop press relationships and manage contacts with key commentators, industry spokespeople and influencers
  • Oversee junior staff to review client agendas, recap reports and clips

Requirements

  • Bachelor’s degree in relevant field
  • 5 - 7 years of PR agency experience working with cpg, fashion, lifestyle, and/or travel and hospitality brands; luxury experience is a plus
  • Comprehensive knowledge of the various industries, including trends and market dynamics
  • Demonstrated success in securing impactful media placements
  • Strong networking abilities with a proven capacity to build relationships with key influencers, media, and industry leaders
  • Exceptional project management skills, with a focus on organization and strategic planning
  • Superior written, verbal, and presentation communication skills
  • Excellent interpersonal abilities to foster collaboration and maintain strong professional relationships

Preferred

  • Outstanding written and oral communications abilities; including the ability to elicit information, actively listen, dialogue freely, verbalize ideas effectively, highly comfortable public speaker
  • Is an astute communicator, seasoned researcher, and proven strategist committed to delivering excellent work
  • Is an enthusiastic, client-facing professional with a passion for communications and deep expertise in building, stewarding, and growing relationships
  • A collaborative team leader and partner, and an out-of-the-box thinker who can bring together people, processes, and ideas to drive results
  • Is a self-starter with energy, creativity, and an innate interest and curiosity for across multiple verticals inclusive of lifestyle, beauty, sports, fashion, culture, and the arts
  • Results orientated
  • Thrives in a fast-paced environment

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