PR Senior Account Executive at Publicis Groupe Holdings B.V | New York City, NY | $61K/yr – $94K/yr

Publicis Groupe Holdings B.V

PR Senior Account Executive

New York City, NY (On-site)

$61K/yr – $94K/yrSenior Level3+ years expFull time

Posted 6 weeks ago

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Job Summary

Own influencer, social, and PR program execution for consumer brands with hands on talent management, culture driven ideation, and event and media support.

Influencer & talent strategy: end to end planning, briefs, content review, and creative direction
Event logistics and media support: logistics, run of show, budget, and media pitches
Client program management: timelines, budgets, and impact reporting

Job Description

Support the team in executing influencer, social and PR plans and day-to-day client activities for well-known CPG brands
Support influencer strategy and manage execution of influencer, celebrity and talent programs from end-to-end, including the creation of plans, talent identification, development of briefs, content review, and creative direction to drive innovative, scroll-stopping content; paid media experience a plus
Support negotiations and contracts for influencers; manage talent with oversight from AS/SAS
Stay on top of what is happening in culture and on social and contribute to creative ideation and program development
Develop in person and virtual event execution logistics, including vendor coordination, run of show document creation, real-time results management, and budget management
Write strong media and consumer materials including persuasive pitches, press releases, fact sheets, spokesperson bios, etc. and have a general understanding of the media landscape and pitching process
Support account management, including leading client calls, developing call recaps, and managing project timelines
Develop program recap reports including performance metrics and key learnings to effectively communicate program impact
Support financial process for client programs including managing budget trackers, billing and invoicing/vendor payments for programs
Conduct research for plan creation, including independent desktop research as well as collaboration with in-house research/culture team on larger research initiatives

BA/BS Degree in a related field
3-4+ years of experience in influencer, PR and/or social media; agency experience in CPG products, multicultural programming a plus
Strong verbal communication skills and professionalism
Excellent writing skills are essential to this position, as well as great attention to detail, organization, multi-tasking and proactivity
Creative thinker with a pulse on what’s happening in culture; shares a passion for bringing forward-looking ideas to the team and client
Flexibility/versatility to tackle different tasks throughout the day and pivot with little or no warning based on client needs
Knowledge of social media tools such as Netbase, Brandwatch, Cision, Sprinklr and Google Trends a plus

Our benefits package includes medical coverage, dental, vision, disability, 401K, as well as parental and family care leave, family forming assistance, tuition reimbursement, and flexible time off.

Publicis Groupe Holdings B.V

Publicis Media harnesses the power of modern media through leading agency brands Dysrupt, Infinite Roar, Publicis Collective, Publicis Health Media, Spark Foundry, Starcom and Zenith, as well as global accelerator PMX; immersive experience group PMCI (inclusive of Picture Motion and RDL Worldwide); and access to integrated platform-based technologies and offerings from CJ, Epsilon and Influential. A key business solution of Publicis Groupe ([Euronext Paris FR0000130577, CAC 40]), Publicis Media’s digital-first, data-driven global solutions deliver client value and drive growth in a platform-powered world. It is present in over 100 countries with over 23,000 employees worldwide.

London, England, United Kingdom

11K employees (3,008 in marketing)

www.publicisgroupe.com