Responsibilities

• Develop and execute PR strategies to increase media visibility across health, biotech, and wellness verticals
• Lead influencer marketing campaigns aligned with Brello’s brand values, scientific credibility, and community-driven approach
• Build and maintain relationships with journalists, health editors, podcast hosts, and biotech trade publications
• Create and distribute press and media kits for influencers, journalists, and brand partners
• Negotiate and manage partnerships with influencers, thought leaders, and co-branded health companies
• Coordinate product and content launches with integrated PR pushes and digital campaigns
• Monitor and report campaign performance, providing insights on ROI, engagement, and brand lift
• Collaborate cross-functionally with creative, content, and medical teams to ensure message accuracy and brand consistency
• Stay ahead of biotech and GLP-1 trends to position Brello as an industry leader

Requirements

• Bachelor’s degree in Marketing, Communications, or related field
• 5–10 years of experience in PR, influencer marketing, or brand communications
• Proven track record in healthtech, biotech, GLP-1, or proactive wellness industries
• Strong network of media and influencer relationships in health and lifestyle sectors
• Demonstrated success in building brand awareness through strategic PR campaigns and partnerships
• Medium to expert-level knowledge of Canva for creating and editing professional-quality designs
• Proficiency in Microsoft Office Suite (Word, Excel, PowerPoint, Outlook)
• Skilled in press kit creation, influencer briefing decks, and partnership proposals

Preferred

• Master’s degree in Marketing, Communications, or Business Administration
• Familiarity with telehealth, longevity medicine, and metabolic health trends
• Experience managing multi-platform influencer campaigns (Instagram, TikTok, YouTube, Podcasts)
• Background in brand storytelling across both consumer and scientific audiences

Benefits

• Full benefits package including medical, vision, dental, 401(k) with company match, PTO, Flex days, holidays, and more