PR Fashion & Lifestyle Senior Account Manager/Associate Director
Los Angeles, CA (Hybrid)
Posted 2 weeks ago
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Job Summary
Lead and coordinate multi-account PR programs, directing teams to secure media coverage, craft compelling narratives, and design influencer strategies across local to international levels while maintaining strong client management and cross-department collaboration.
- Oversee account teams and junior staff
- Drive media relations and narrative development
- Coordinate influencer programs and cross-divisional collaboration
Job Description
Responsibilities
- Lead various account teams, including managing and supporting junior staff
- Actively pitch and secure media coverage on behalf of clients on a local, regional, national, and international level
- Write, proof and edit a variety of PR, communications and marketing materials, while contributing as a core team member on client accounts
- Develop compelling stories and draft compelling narratives on behalf of clients
- Lead client programs and campaigns from planning to execution within the specified budget
- Develop and execute compelling VIP and influencer strategies, with tangible results
- Collaborate with other divisions across the agency to ensure the client is getting access to the agency’s network-wide expertise
- Deliver strong media and influencer coverage consistently producing high quality internal and external communications content
- Have strong connections with leading and emerging editorial talents globally
- Achieve exceptional outcomes for current clients and manage an extended portfolio ensuring consistency of service is delivered in line with company policy
Requirements
- 7-10 years of PR agency experience,
- Proven track record of securing impactful media placements, cultivating VIP and tastemaker relationships, and leveraging deep knowledge of the evolving media landscape across traditional and new media platforms, including but not limited to: Substacks, digital outlets, social-first publications, and creator platforms to drive meaningful results for clients.
- Established and demonstrable network of agents and publicists within the entertainment culture and fashion industries, editors, stylists, and industry figures, particularly in fashion, arts, entertainment, and culture (personal and professional relationships are a must)
- Keen networker, adept at building relationships with key influencers and industry spokespeople
- Proven ability to present complex industry information to target audiences
- Excellent project management skills with strong organizational and planning skills
- Excellent client management skills
- Outstanding interpersonal skills
- Strong negotiation and delegation skills
- Business acumen with the ability to communicate across departments and represent PR within the business
The Lede Company
The Lede Company is a full-service strategy, communications and social impact consulting firm, specializing in corporate, entertainment, brand and nonprofit sectors. With dedicated Talent, Music, Strategic Communications, Brand, Content and Social Impact divisions, we work with our clients to advance business and social outcomes through innovative storytelling, media, campaigns and partnerships. Our service offerings draw on our expertise, relationships, and resources, all of which enable us to exceed client expectations and ultimately, deliver results.With extensive experience and expertise in the media, tech, fashion, beauty & wellness, lifestyle, entertainment, music, advocacy, nonprofit and related industries, we help best-in-class organizations and individuals establish and manage their public affairs, as well as develop and support their mission, including brand strategy, internal and external communications and PR, content and campaign development, as well as their social impact, sustainability and advocacy efforts.Proudly founded by a diverse group of women leaders in 2018, the Lede Company has teams and offices in New York City and Los Angeles and is proud to partner with an incredible collective of clients and partners around the globe. Learn more at ledecompany.com.
