Philadelphia Community Liaison and Healthcare Marketer

Philadelphia, PA (On-site)

$50K/yr – $180K/yrMid LevelFull time

Posted 3 weeks ago

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Job Summary

Own referral development for a Philadelphia home health agency, building hospital and community partnerships to drive census and brand awareness.

  • Own a broad referral network across hospitals, rehab centers, physicians, discharge planners, and community partners.
  • Lead strategic outreach and relationship management to meet census targets and raise local brand presence.
  • Coordinate with operations and intake to ensure a smooth referral-to-admission process.

Job Description

Responsibilities

  • Develop and maintain strong referral relationships with hospitals, rehabilitation centers, skilled nursing facilities, physicians, discharge planners, case managers, social workers, hospices, assisted living communities, and other healthcare professionals.
  • Represent At Peace Healthcare Agency at networking events, health fairs, community organizations, and professional meetings.
  • Educate healthcare professionals and community partners about our home care services and programs.
  • Identify new referral sources and business development opportunities throughout the Philadelphia region.
  • Execute strategic outreach plans to increase referrals and grow agency census.
  • Build long-term partnerships with referral sources through regular visits, presentations, and follow-up communication.
  • Serve as the primary point of contact for referral partners and community organizations.
  • Maintain strong customer relationships through exceptional service and timely communication.
  • Collaborate with agency leadership to strengthen community engagement and brand awareness.
  • Meet referral and business development goals.

Requirements

  • Experience in healthcare marketing, community liaison, physician relations, home care sales, hospice marketing, or healthcare business development.
  • Proven ability to build and maintain professional relationships with referral sources.
  • Strong communication, presentation, and networking skills.
  • Self-motivated, goal-oriented, and comfortable working independently.
  • Excellent organizational and time-management skills.
  • Valid driver's license and reliable transportation for local travel.

Preferred

  • Experience in home health, home care, hospice, private duty, healthcare staffing, or senior services.
  • Existing relationships with hospitals, physicians, case managers, discharge planners, rehabilitation facilities, or long-term care providers in the Philadelphia area.
  • Bachelor's degree in Marketing, Business Administration, Healthcare Administration, Communications, or a related field is preferred but not required.
  • Experience with CRM systems and Microsoft Office.

Benefits

  • Health insurance
  • Life insurance
  • Paid training and ongoing professional development
  • Supportive and collaborative leadership team
  • Career advancement opportunities within a rapidly growing healthcare organization
  • The opportunity to make a meaningful impact by connecting families with compassionate, high-quality care
At Peace Health Care Agency logo

At Peace Health Care Agency

Founded in 2011, At Peace Health Care Agency of Pennsylvania offers home care services to those in need in the Philadelphia region and as many other counties. We are dedicated to providing reliable, ethical and compassionate care to all our clients regardless of race, disability, creed or national origin. As we grow we do not forget our family values and we always stick to our core values and responsibilties for all our patients. We are fully licensed by the DOH as well as contracted with all MCO's so that we can provide the best service to everyone in need!!

Founded in 2010
Philadelphia, Pennsylvania, USA
23 employees

Traffic Signals

Monthly Visitors
10.7K
Monthly Google Ads Budget
$26.9K
Traffic Source Mix
Search
30.1%
Direct
45.6%
Referral
6.7%
Social
16%
Paid
1.5%

Headcount Trend

Current headcount: ~23

Marketing Team

Marketing Roles Posted (Last 30 Days)
1