Partner & Category Marketing Manager

Minneapolis, MN (Hybrid)

$82K/yr – $146K/yrMid Level7+ years expFull time

Posted 2 weeks ago

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Job Summary

Own partner marketing for Best Buy Ads by driving multi-channel campaigns, partner engagement, and revenue growth through data-driven insights and cross‑functional collaboration.

  • Own large multi‑channel campaigns and align with cross‑functional partners to move category growth and partner value.
  • Lead revenue forecasting, performance tracking, and talent development to build a high‑performing marketing team.
  • Leverage shopper data and insights to optimize campaigns and improve the customer journey across touchpoints.

Job Description

Responsibilities

  • Evangelize Best Buy Ads solutions and value proposition to drive partner engagement, innovation, and business growth.
  • Develop and execute strategic marketing plans that expand revenue opportunities and support category growth.
  • Build and manage key partner relationships, providing consultative marketing expertise and strategic guidance.
  • Leverage customer insights and shopping behavior data to optimize campaigns and enhance the customer journey.
  • Lead large-scale campaigns and collaborate cross-functionally to deliver impactful partner strategies and business results.
  • Forecast revenue, monitor business performance, and recruit, develop, and retain high-performing talent.
  • The marketing strategy will keep a lens on total company and macro industry trends while developing new initiatives to engage customers.
  • The Marketing Manager works cross-functionally with internal and external partners to deliver strategic campaigns and thoughtful marketing solutions.
Best Buy logo

Best Buy

3.6 Glassdoor

At Best Buy, our purpose is to enrich lives through technology. We do that by leveraging our unique combination of tech expertise and human touch to meet our customers’ everyday needs, whether they come to us online, visit our stores or invite us into their homes. With over 1,000 stores and more than 90,000 employees in the United States and Canada, we solve key human needs in the areas of productivity, security, health, entertainment, connectivity, and more. We’re a community of courageous change-makers, ambitious collaborators, and inspiring friends. Whether it’s working as a Geek Squad Agent, an in-store advisor, or in our corporate office, we offer each other support and prepare for what might come next. We wake up every morning so we can do our part in shaping the future of a changing world. Together, we raise the bar for what’s possible and dream up new solutions to problems we’ve never encountered. We master innovative skills that we didn’t know were within grasp and turn everyday interactions into human connections built to last. If change motivates you, if technology inspires you — we’re here for you. Tomorrow works here™.

Founded in 1966
Richfield, Minnesota, US
73K employees (3,120 in marketing)
60% recommend to a friend
35% CEO approval

Traffic Signals

Monthly Visitors
101.6M
Monthly Google Ads Budget
$4M
Traffic Source Mix
Search
34.7%
Direct
58.3%
Referral
4.1%
Social
1.4%
Paid
1.3%

Headcount Trend

Current headcount: ~72.9K

Marketing Team

Marketing Team Size
2,119 (3% of company)
Median Career Experience
15 years
Median Tenure
7.3 years
Marketing Roles Posted (Last 30 Days)
8

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