Support Rural King paid search campaigns by assisting setup, optimization, and ongoing reporting while growing core PPC skills.

• Assist with the setup, launch, and ongoing management of paid search campaigns.
• Must-have: 1-2 years of digital marketing or paid search experience.
• Standout: Access to training programs, workshops, and webinars to sharpen skills.

Responsibilities

• Assist with the setup, launch, and ongoing management of paid search campaigns.
• Conduct keyword research and assist with campaign structure and targeting.
• Write and test ad copy in collaboration with creative and SEO teams.
• Monitor daily performance metrics and identify optimization opportunities.
• Support budget pacing and spend tracking.
• Prepare routine performance reports and dashboards.
• Stay current on paid search trends, platform updates, and best practices.
• Actively participate in learning initiatives offered such as training programs, workshops, and webinars. Leverage these opportunities to acquire new knowledge, refine existing skills, and stay current on the latest developments.
• Provide friendly, proactive, and professional internal and external support to others, assisting with inquiries, concerns, and issues promptly and effectively.
• Demonstrate behaviors that exemplify Rural King’s Values: People First, Integrity, Attitude, Initiative, Teamwork, Accountability, and Continuous Improvement.
• Perform other duties as assigned.

Requirements

• Associate’s or Bachelor’s degree in Marketing, Business, or related field (or equivalent experience).
• 1-2 years of digital marketing or paid search experience.
• Familiarity with Google Ads and Google Analytics.
• Strong analytical mindset and attention to detail.
• Ability to manage multiple tasks in a fast-paced environment.
• Proficiency with Microsoft Office Suite.

Preferred

• Experience with other paid search platforms beyond Google Ads (e.g., Bing Ads)
• Bachelor’s or higher degree in Marketing, Business, or related field (or equivalent experience)

Benefits

• 401(k) plan that provides a 100% match on the first 3% of your contributions and 50% of the next 2%
• Healthcare plans to support your needs
• Virtual doctor visits
• Access to Centers of Excellence with Barnes Jewish Hospital and Mayo Clinic’s Complex Care Program
• 15% Associate Discount
• Dave Ramsey’s SmartDollar Program
• Associate Assistance Program
• RK Cares Associate Hardship Program
• 24/7 Chaplaincy Services
• Company paid YMCA Family Membership