Paid Search Senior Specialist

New York City, NY (On-site)

$70K/yr – $90K/yrSenior Level2+ years expFull time

Posted 2 weeks ago

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Job Summary

Own SEM strategy and budget governance for pharma/healthcare campaigns, aligning targeting, copy and keyword expansion, and cross‑functional reporting.

  • Own SEM execution: ad copy, keyword expansions, extensions, and campaign optimization with leadership alignment.
  • Analyze data, surface insights, and report SEM performance while managing Prisma spend entries.
  • Foster SEM-SEO collaboration to lift site impression volume via keyword research.

Job Description

  • Develop audience and geo-targeting recommendations aligned with paid media strategies.
  • Own ad copywriting, keyword expansions, ad extensions and campaign optimization.
  • Analyze data, create insights and report on SEM performance.
  • Manage Prisma entries for estimated and actual spending.
  • Collaborate on strategy, goals and performance reporting with SEM leadership.
  • Foster SEM-SEO integration, enhancing site impression volume through keyword research.
  • Bachelor's degree in a relevant field.
  • Advanced Google and Bing certification.
  • 2+ years of SEM experience, preferably in pharma/healthcare/wellness.
  • Effective communication skills, translating technical terms into client-friendly language.
  • Proficiency in Microsoft Office Suite and search metrics analysis.
  • Proactive, ambitious mindset with strong accountability, professionalism and willingness to learn.
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SOLVE(D)

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SOLVE(D) is an Omnicom Media growth accelerator agency, which combines a start-up entrepreneurial spirit with the capabilities and resources of a global, full-service integrated communication network. SOLVE(D) was born from creative agency DNA and built on the premise of using the right combination of media, data science, analytics, technology, and consulting to help deliver omnichannel experiences across touchpoints that drive meaningful connections between brands and audiences. SOLVE(D)’s diverse team of consultants, specialists and practitioners apply their collective strength, leveraging the right mix of human and technical enablers and accelerators, to maximize market velocity and growth opportunities. Visit solved.health to learn more.

Founded in 2018
New York, Iowa, USA
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Marketing Team

Median Career Experience
10.5 years
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