Responsibilities

• Hands-on execution building and optimizing paid search campaigns
• Strategy, analysis, and performance reporting
• Leadership, collaboration, and internal initiatives
• Help lead day-to-day workflow and priorities for a team of paid search specialists
• Actively manage and optimize paid search campaigns across accounts
• Review campaign builds, optimizations, and reporting for quality, accuracy, and strategic alignment
• Translate high-level strategy into clear, actionable execution plans
• Drive testing initiatives and ensure insights are documented and applied
• Serve as a trusted advisor to internal partners and client-facing teams
• Collaborate with Associate Directors on resourcing, role development, and process improvements

Requirements

• 5+ years of professional experience in digital marketing with strong paid search expertise
• Confidence working directly in-platform and making optimization decisions
• Strong analytical skills with comfort using performance data to guide action (CPC, CPA, ROAS, etc.)
• Experience with analytics and reporting tools such as Google Analytics
• Ability to collaborate effectively with creative, strategy, and analytics teams
• Clear, concise written and verbal communication skills
• Comfort presenting performance insights and recommendations to stakeholders
• Ability to evaluate campaign performance using KPIs such as ROI, conversions, reach, and engagement

Preferred

• Initiative-takers who put thoughts into action
• Confident practitioners who trust their judgment and can defend their recommendations
• Analytically-minded people who find answers, propose solutions, and move work forward
• People comfortable operating with both structure and flexibility
• Team members who value accountability and direct communication

Benefits

• Growth driven by impact and readiness
• Direct access to agency leadership
• Opportunities to shape how our Paid Search offering evolves
• Competitive agency benefits package including medical, life, vision, dental, and disability coverage
• 401(k) with employer matching
• Collaborative, transparent culture balancing freedom with responsibility
• Predictable business-hours work environment with occasional urgent needs
• Company events and industry conferences