Paid Search Account Manager, Franchise

Atlanta, GA (Remote)

$65K/yr – $80K/yrMid Level3+ years expFull time

Posted 8 days ago

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Job Summary

Own and drive the paid search program for multiple clients, lead all client communications, and coordinate cross-functional teams to deliver integrated paid media campaigns across search, social, and analytics workstreams.

Job Description

Responsibilities

  • Lead Paid Media (search-focused) advertising strategy and execution for six to eight clients
  • Lead client communication through email, phone, and video
  • Coordinate with internal Omnichannel, Paid Social, Creative, Reporting, Analytics, SEO, Earned Social and Web Development teams

Requirements

  • 3+ years of paid media work experience with an emphasis on paid search
  • Hands-on experience in managing $100k+ monthly client budgets
  • Proven success with lead gen and eCommerce accounts
  • Excel / Google Sheets competency including pivot tables and v-lookups
  • Data Studio or similar reporting experience with data visualisation
  • Bachelor's Degree in Business, Communication, Advertising, Marketing, or related field
  • Strong Presentation Skills, Creative, Customer Focused & Action Oriented
  • Critical Thinker, Relentless Learner, Winning Can Do Attitude
  • Strong Attention to Detail
  • Agency digital marketing experience

Preferred

  • Shopping Ads & Feed Management + Optimization
  • Display & Video Ads Experience: Youtube, Google Display, Programmatic
  • Google Tag Manager
  • Call Tracking / Offline Conversion Integrations
  • Ad Management tools - Search Ads 360, Optmyzr, TrueClicks
  • Ability to provide creative direction to designers
  • Paid Social Experience: Facebook, LinkedIn, Pinterest Twitter, Snapchat, Tiktok
  • Conversion Rate Optimization (CRO) experience
  • Landing page platforms - Unbounce

Benefits

  • Base salary + Merit increase based on annual performance review cycle
  • Full comprehensive health, dental coverage, and vision coverage
  • Remote-first workplace
  • Generous paid vacation and sick time, including your birthday off & extra time off around major holidays
  • 401k- retirement plan with employer match
  • Employee advancement and clear growth potential
  • Company-sponsored professional development opportunities
Ignite Visibility logo

Ignite Visibility

4.2 Glassdoor

Ignite Visibility is an award-winning digital marketing agency focused on helping franchise and multi-location businesses grow through data-driven strategies and innovative technology. We currently work with over 90+ franchise brands and 2,500+ franchise locations, and are experts in both franchise development and consumer marketing, driving lead generation and fostering growth for every client.Our national-to-local execution model boosts local discoverability and delivers measurable results. Specializing in SEO, paid media, social media advertising, content marketing, digital PR, website design and development, and more, Ignite provides comprehensive solutions to help brands scale efficiently. This year, we're excited to introduce Rallio, our AI-powered social media management platform, which includes directory listings, review generation, and social content management.

Founded in 2013
San Diego, California, USA
304 employees (180 in marketing)
81% recommend to a friend
81% CEO approval

Traffic Signals

Monthly Visitors
96.6K
Monthly Google Ads Budget
$39.2K
Traffic Source Mix
Search
48%
Direct
39.2%
Referral
9.5%
Social
2%
Paid
1%

Headcount Trend

Current headcount: ~307

Marketing Team

Marketing Team Size
173 (57% of company)
Median Career Experience
14.5 years
Median Tenure
4.2 years
Marketing Roles Posted (Last 30 Days)
4

Funding

Last Raise
Private Equity, 3 years ago

Funding History

  • Feb 2023
    Private Equity

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