Paid Media Strategist (Digital & Social)

Fort Myers, FL (Hybrid)

Salary Not AvailableMid Level2+ years expFull time

Posted 5 months ago

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Job Summary

This role focuses on building and optimizing paid digital and social campaigns, turning data into actionable recommendations, and maintaining client dashboards. It requires 2+ years of hands-on paid media experience, strong analytical skills, and proficiency with large datasets. The team operates in a hybrid environment and emphasizes performance and continuous improvement.

Job Description

Responsibilities

  • Build, manage, and continuously optimize paid digital & social campaigns
  • Analyze campaign data to uncover trends, insights, and opportunities
  • Translate performance data into clear, actionable recommendations
  • Maintain accurate client dashboards and reporting
  • Document campaign goals, performance metrics, and results
  • Collaborate with internal teams to drive strategy and performance improvements
  • Assist in developing client-facing reports and presentations
  • Support special projects and strategic initiatives as needed

Requirements

  • 2+ years of hands-on experience building and optimizing paid digital and social campaigns
  • Strong analytical mindset with excellent problem-solving skills
  • High proficiency in Excel and comfort working with large data sets
  • Solid understanding of performance metrics and statistical analysis
  • Self-motivated with strong written and verbal communication skills
  • Ability to manage shifting priorities in a fast-paced environment
  • Team-oriented with a growth mindset

Benefits

  • Hybrid work environment
  • Team that values performance, accountability, and continuous improvement
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Determined

Determined. is a data-driven paid media digital marketing agency that has built a reputation of driving bottom line revenue for its partner-clients. At Determined. data leads – it doesn’t follow. That’s why our black and white, bottom-line performance is both measurable and meaningful. In combination with our ClearView Insights team, led by Ph.D. psychologists that specialize in the science of applied behavioral design and influence, we deliver unmatched consumer insight. Our team is Determined. to make every client a raving fan by delivering them the real results they need to grow their business. Please visit our website for more information: GetDetermined.com

Founded in 2011
Wixom, Michigan, USA