Paid Ads Manager

USA (Remote)

$58K/yr – $81K/yrMid LevelFull time

Posted 2 months ago

Top 1% of applicants do these two things.

The other 99% submit and hope. You're about to do something different.

Job Summary

Own and optimize paid media across Meta, LinkedIn, YouTube, Google, and Bing to meet CPA/ROI targets, while expanding owned audience assets and systematic channel testing to scale acquisition.

  • Growth Infrastructure: Plan, manage, and optimize cross-platform paid campaigns to meet CPA, CPC, and ROI targets.
  • Audience Growth & Attribution: Expand owned audiences (YouTube, retargeting) and ensure consistent UTM tagging with integrated attribution.
  • Channel Exploration & Analytics: Test new channels and formats, document benchmarks, and build automated dashboards for campaign visibility.

Job Description

  • Growth Infrastructure: Plan, manage, and optimize cross-platform paid campaigns to meet CPA, CPC, and ROI targets.
  • Audience Growth & Attribution: Expand owned audiences (YouTube, retargeting) and ensure consistent UTM tagging with integrated attribution.
  • Channel Exploration & Analytics: Test new channels and formats, document benchmarks, and build automated dashboards for campaign visibility.
Wiley logo

Wiley

3.7 Glassdoor

We transform knowledge into accessible and actionable intelligence for today's challenges and tomorrow's possibilities. Through access to trusted research, data, and AI-powered platforms that power progress, we accelerate scientific breakthroughs, support learning, and drive innovation that redefine fields and improve lives. We're your partner in pioneering the future – in a world driven by curiosity and continuous discovery.

Hoboken, New Jersey, USA
9K employees
70% recommend to a friend
78% CEO approval

Traffic Signals

Monthly Visitors
39.9M
Monthly Google Ads Budget
$31K
Traffic Source Mix
Search
37.4%
Direct
20.1%
Referral
6.5%
Social
0.5%
Paid
0.2%

Headcount Trend

Current headcount: ~9K

Marketing Team

Marketing Roles Posted (Last 30 Days)
6

Recent News