Olympic & Paralympic Brand Strategist

New York City, NY (On-site)

$77K/yr – $135K/yrMid Level4+ years expFull time

Posted 13 days ago

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Job Summary

Own sponsorship activation end-to-end for Olympic partnerships, translating strategy into integrated campaigns and leading cross-functional delivery.

  • Own paid media campaigns from strategy through measurement
  • Build executive-ready narratives for leadership updates

Job Description

Responsibilities

  • Lead day-to-day sponsorship relationships with partners such as the International Olympic Committee (IOC), Los Angeles 2028 (LA28), and Team USA
  • Translate sponsorship strategy, rights, and assets into a unified creative platform and scalable activation approach
  • Plan and execute integrated campaigns across priority moments, channels, and brands in partnership with cross-functional teams
  • Own paid media campaign execution from strategy and creative development through measurement, optimization, and performance reporting (in partnership with media teams)
  • Develop and manage the Olympic & Paralympic roadmap, milestones, dependencies, and risk controls to support on-time delivery
  • Coordinate creative development with internal teams and external agencies, from concept through production and delivery
  • Manage timelines, budgets, approvals, and vendor workflows to keep work progressing smoothly
  • Align stakeholders across marketing teams and working groups through clear plans, updates, and decision points
  • Build executive-ready narratives and presentations to support leadership updates and decisions
  • Partner with insights/analytics teams to define measurement approaches and assess sponsorship impact and brand outcomes

Requirements

  • 4+ years of brand management and/or brand strategy experience in an agency and/or large, matrixed organization
  • Experience supporting sponsorship activation for a major sports, entertainment, or cultural tentpole event with multiple partners and rights considerations
  • Demonstrated ownership of paid media campaigns with accountability for performance measurement and reporting
  • Proven ability to manage multiple workstreams, stakeholders, and deadlines in parallel
  • Experience partnering with internal creative teams and external agencies across creative development and production workflows
  • Ability to create clear, executive-ready presentations and written updates for senior stakeholders

Preferred

  • Practical fluency with AI-enabled productivity tools to accelerate research, writing, analysis, and stakeholder communications
  • Strong judgment in applying AI—knowing when to use AI vs. manual analysis, and validating outputs for accuracy, completeness, tone, and audience fit
  • Experience working with Olympic/Paralympic ecosystem partners (e.g., IOC, organizing committees, national teams, rights holders)
  • Experience in brand marketing within a highly regulated industry
  • Familiarity with sponsorship measurement approaches, including brand lift studies and performance analytics
  • Experience with content operations, versioning at scale, and creative asset governance
  • Familiarity with enterprise brand governance, compliance considerations, and approvals processes

Benefits

  • We offer a competitive total rewards package including base salary determined based on the role, experience, skill set and location. Those in eligible roles may receive commission-based pay and/or discretionary incentive compensation, paid in the form of cash and/or forfeitable equity, awarded in recognition of individual achievements and contributions.
  • Comprehensive health care coverage
  • On-site health and wellness centers
  • Retirement savings plan
  • Backup childcare
  • Tuition reimbursement
  • Mental health support
  • Financial coaching and more
  • Additional details about total compensation and benefits will be provided during the hiring process.

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