Responsibilities

• The NY Communications Director is responsible for internal and external communications within New York, developing and executing sophisticated media strategies to advance our legislative and electoral priorities and telling our story to our membership, leaders, and the broader public.
• Strategic Communications
• Develop message and communications plans to advance priority campaigns
• Plan and execute internal and external communications to develop and grow our brand using earned, paid and digital media;
• Live in the news cycle; monitor risks and opportunities; seize real-time media opportunities to advance our values, position and brand;
• Build relationships with print, broadcast, new media journalists, and ethnic media;
• Anticipate, prevent, and, if necessary, manage crisis communications;
• Produce detailed reports of communications activities for staff and leadership;
• Support Director and staff spokespeople with talking points and media prep;
• Draft talking points, op-eds, memos, and other materials, as needed;
• Supervise communications team staff
• Prepare and support New York Co-Directors to speak with press in moments that elevate the Party’s position;
• Set team work plans and develop and execute communications strategy plan for organizational priorities;
• Coordinate closely with National WFP Communications Team for cross-organizational priorities and campaigns;
• Manage relationship with communications consultants or vendors;
• Participate in NYWFP manager meetings;
• Track and distribute key press clips;
• Party-Building Communications Strategy
• Develop and lead a mass communications program, including sending high-quality emails and SMSs to our membership to grow our fundraising, build our lists, and deepen engagement.
• Coach, train and develop leaders and senior staffers as media spokespeople and to manage WFP chapter communications.