Midweight Digital Content Producer (On-Camera / Pet-Owner) Remote in USA

USA (Remote)

$58K/yr – $70K/yrMid Level3+ years expFull time

Posted 3 months ago

Top 1% of applicants do these two things.

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Job Summary

Drive dog-centric, on-camera content creation and shoot coordination for social platforms with data-driven creative optimization.

  • Own on-camera performance and shoot coordination for Meta/TikTok/YouTube content.
  • Must-have: 3–5 years of high-performing DTC social content production.
  • Standout: Dog-owner feature (preferred) to demonstrate product benefits.

Job Description

Responsibilities

  • film, edit, and star in content for platforms like Meta, TikTok, and YouTube
  • lead talent in shoots and manage shoots for ads
  • produce premium UGC style content for paid and organic campaigns
  • coordinate shoots with actors or customers
  • collaborate with Creative Strategists & Media Buyers to optimize creative based on performance data
  • develop on-camera presence and storytelling with dog-centric content
  • create day-in-the-life and product-in-use content with your own dog (ideally)
  • participate in data-driven iteration of content

Requirements

  • On-Camera Talent: Highly comfortable and charismatic in front of the camera; ability to deliver scripts naturally and authentically
  • Dog Owner (Preferred): Ideally owns a dog and is able to feature them in regular video content to demonstrate product benefits
  • 3-5 Years in DTC Social Content: Experience producing high-performing social media content (Meta, TikTok, YouTube)
  • Video Production Expertise: Experienced in managing content shoots with a focus on live-action
  • Post-Production Expertise: Strong knowledge of Adobe Premiere Pro, After Effects, or Final Cut Pro
  • Performance Marketer: Exposure to direct response marketing in an e-commerce context

Benefits

  • Benefits: Health/Dental/Vision/Disability/Life insurance, 401k, 20 days PTO
PetLabCo. logo

PetLabCo.

PetLab Co. is a professional community of animal lovers that uses scientific research to guide our product development. We provide everything from vitamin supplements and grooming products, to general expert advice – all aimed at maximising the health and well-being of every pet.At PetLab Co., we grew frustrated with the market of cheaply produced and ineffective dog supplements and, as humans, we can personally bear the pain of low quality products, but dog’s can’t trial-and-error like we do. So, where pets are concerned, we dedicate ourselves to rigorous research and total transparency which allows our customers to rely on us, worry free.For this reason, we live, breathe and operate with 100% belief that anything consumed by our dogs & cats should be safe, natural and effective...That’s why we NEVER cut corners.Check out our careers page: https://apply.workable.com/petlab-co/

Founded in 2018
London, England, GBR
187 employees (42 in marketing)

Traffic Signals

Monthly Visitors
1.2M
Monthly Google Ads Budget
$26K
Traffic Source Mix
Search
29.5%
Direct
53.7%
Referral
4.7%
Social
11.1%
Paid
0.8%

Headcount Trend

Current headcount: ~188

Marketing Team

Marketing Team Size
33 (18% of company)
Marketing Roles Posted (Last 30 Days)
2