Media Strategist

USA (Remote)

Salary Not AvailableMid Level4+ years expFull time

Posted 4 months ago

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Job Summary

Drive end-to-end media planning and optimization for digital campaigns across channels with vendor negotiations and performance reporting.

  • Own strategic media planning and cross-channel execution for client programs
  • Must-have: 4+ years in digital marketing and hands-on use of Google Ads/GM
  • Standout: Strong vendor relationships and data-driven optimization across campaigns

Job Description

Responsibilities

  • Develops complex media strategy, planning, execution and reporting for clients across all media channels and platforms
  • Create media schedules and plans that integrate and support overarching program/client goals with media goals
  • Monitor the media marketplace to stay abreast of trends, identify opportunities and emerging issues, and understand new technologies and consumer reaction
  • Conducts large scale research to create customized strategic media plans across various objectives, audiences, budgets, geos, targeting, etc.
  • Oversee all media vendor relationships, media negotiations, and contractual agreements, partnering with other managers as needed
  • Present media plans and strategies for internal and external stakeholders to gain buy-in and support
  • Build relationships with media vendors; negotiate the best possible rates to maximize campaign value
  • Monitor media campaigns, implement strategic and informed optimizations for increased performance
  • Develop, track and report media success metrics
  • Building and maintaining online dashboards.

Requirements

  • Bachelor’s degree in digital media, marketing, or a related field.
  • A minimum of 4 years experience in digital marketing.
  • Solid knowledge of digital ad best practices
  • Knowledge of web design and content management systems.
  • Advanced experience with web analytic tools such as Google Ads and Google Campaign Manager.
  • Familiarity with paid social media platforms including Facebook, Instagram, and YouTube.
  • Current knowledge of or willingness to learn Salesforce Marketing Cloud
  • Knowledge of the latest media trends.
  • Basic budgeting skills to reconcile paid digital media placements with the available budget.

Benefits

  • Medical, Dental, and Vision Insurance; we also offer a company-paid health care concierge service to help navigate our health plan to make the best decisions for you and yours
  • 401(k) with company match
  • Paid vacation, sick, personal and parental leave time
  • Paid Volunteer Time: giving back to our communities is important to us
  • Employee Recognition Program – convert your recognition points into gift cards
  • Employee Assistance Program – offers benefits to help you manage daily responsibilities
  • Access to on-demand training courses to advance further in your career
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CLEAResult

3.7 Glassdoor

CLEAResult is the largest provider of energy efficiency, energy transition and energy sustainability services in North America. Since 2003, our mission has been to change the way people use energy. Today, our experts lead the transition to a sustainable, equitable, and carbon-neutral future for our communities and our planet. Our hometown teams collaborate with a diverse network of local partners to deliver world-class technology and personalized services that make it easy for commercial and industrial businesses, governments, utilities, and residential customers to reduce their energy use and greenhouse gas emissions. CLEAResult is headquartered in Austin, Texas, and has over 2,700 employees in more than 60 cities across the U.S. and Canada. CLEAResult is majority owned by leading U.S. middle market private equity firm Kohlberg & Company.

Founded in 2003
Austin, Texas, USA
2.2K employees (116 in marketing)
69% recommend to a friend
83% CEO approval

Traffic Signals

Monthly Visitors
376.2K
Monthly Google Ads Budget
$56.1K
Traffic Source Mix
Search
23.1%
Direct
53.7%
Referral
20.7%
Social
0.9%
Paid
1.5%

Headcount Trend

Current headcount: ~2.2K

Marketing Team

Marketing Team Size
92 (4% of company)
Median Career Experience
13 years
Median Tenure
3.7 years
Marketing Roles Posted (Last 30 Days)
3

Funding

Last Raise
Private Equity, 13 years ago

Funding History

  • Jun 2013
    Private Equity
  • Feb 2011
    Series Unknown

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