Media Relations Specialist I

Austin, TX (On-site)

$50K/yr – $63K/yrIntern/New Grad2+ years expFull time

Posted 4 hrs ago

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Job Summary

Own the university's media relations workflow, coordinating media inquiries, drafting releases, monitoring coverage, and supporting events and team coordination.

  • Respond to media inquiries and route to the appropriate team.
  • Draft and edit news releases and advisories under staff guidance.
  • Monitor daily news coverage and prepare basic reports.

Job Description

Responsibilities

  • Media Relations Support: Respond to and route incoming media inquiries to appropriate team members. Assist with the preparation and distribution of press releases, media advisories, and other communications. Maintain media contact lists and update media databases. Upload news releases and related content into the university's content management system. Assist with media event logistics and other administrative support for media relations activities.
  • Media Monitoring and Reporting: Monitor daily news coverage related to the university. Compile and distribute daily media clips to university leadership. Assist in preparing monthly media coverage reports and basic media metrics. Help maintain records and reporting related to media outreach activities.
  • Content Development: Draft and edit news releases, media advisories, story summaries, and other communications under the guidance of senior staff. Proofread communications materials for grammar, style, and accuracy. Assist with formatting and distributing email communications using approved templates.
  • Team Coordination: Schedule meetings, maintain team calendars, and prepare meeting notes. Organize files and maintain shared team resources. Coordinate with campus partners to gather information needed for media requests and communications projects.
  • Other related functions as assigned.

Requirements

  • Bachelor's degree in journalism, communications, public relations, public affairs, English, or a related field.
  • Two years of relevant professional experience in communications, journalism, public relations, media relations, or a related field. Relevant internships, fellowships, student employment, or comparable experience may count toward this requirement.
  • Excellent written and verbal communication skills.
  • Strong organizational skills and attention to detail.
  • Ability to manage multiple assignments and meet deadlines.
  • Proficiency with Microsoft Office applications.
  • Ability to work collaboratively and interact professionally with faculty, staff, students, media representatives, and the public.

Preferred

  • Experience through internships, fellowships, or professional employment in journalism, public relations, or media relations.
  • Experience using a content management system such as WordPress.
  • Familiarity with media databases or media monitoring tools.
  • Experience using email marketing platforms such as Emma, Mailchimp, or Constant Contact.
  • Experience with project management or collaboration software.
  • Basic understanding of AP Style.
The University of Texas at Austin logo

The University of Texas at Austin

The University of Texas at Austin is one of the largest public universities in the United States. Founded in 1883, the University has grown from a single building, eight teachers, two departments and 221 students to a 350-acre main campus with 21,000 faculty and staff, 16 colleges and schools and more than 50,000 students.

Founded in 2014
Austin, Texas, USA
26K employees (1,078 in marketing)

Traffic Signals

Monthly Visitors
12.9M
Monthly Google Ads Budget
$987.3K
Traffic Source Mix
Search
45.4%
Direct
46.7%
Referral
6.7%
Social
0.5%
Paid
0.6%

Headcount Trend

Current headcount: ~26.1K

Marketing Team

Marketing Team Size
738 (3% of company)
Median Career Experience
13 years
Median Tenure
4.7 years
Marketing Roles Posted (Last 30 Days)
5

Funding

Total Funding
$189.6M
Last Raise
$3.3M
Grant, 2 years ago

Funding History

  • Jul 2024
    Grant • $3.3M
  • Jun 2023
    Grant • $18M
  • Jul 2022
    Grant • $100K

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