Responsibilities

• Provides excellent customer service to both internal and external customers
• Develops and maintains proactive and positive relationships with national and international media outlets including alerting the media to marketing initiatives, key campaigns and speaking points; responds to media requests; prepares news releases, prepares and pitches strategically selected media in a proactive and timely manner; and researches, develops, and pitches story ideas which can include advance understanding of editorial calendars
• Provides copywriting and editing for media relations activities and CVB publications, collateral, and social media including researching, writing, and editing articles, advertorials, press releases, blogs, vlogs and media kits; takes the lead with CVB newsletters; performs miscellaneous writing assignments; creates, writes, and distributes some CVB e-newsletters; creates content for website and assigned social media platforms
• Leads the research for and prepares timely drafts for speeches, and special recognition such as award nominations, proclamations, etc.
• Conducts media familiarization tours including coordinating, organizing, and attending press trips; prepares itineraries; organizes events; secures partnerships with hotels, attractions, dining and meeting accommodations; recruits and qualifies journalists
• Makes necessary preparations for media visiting Flagstaff, assisting with story background and development
• Manages day-to-day contracted operational aspects for the on-time completion of assignments
• Develops success strategies; manages scope; selects and engages partners and vendors; tracks project milestones and deliverables, quality control, campaign/project management, record keeping, problem identification and resolution; in a timely manner keeps supervisor appraised of project status
• Creates, develops and enhances relationships that contribute to the success of assignments, the program, the division, and the city
• Organizes and attends media events on behalf of the CVB including traveling nationally and internationally to present to media outlets, dignitaries, and key decision makers; participates in media marketplace events; timely follow up on leads, and works closely with consumer travel, travel trade and meetings trade journalists to promote the greater Flagstaff area

Requirements

• Bachelor’s Degree in Public Relations, Journalism, Marketing, Communications, or a related field
• Three (3) years of experience in public relations, media relations, journalism, communications or marketing
• Valid driver’s license
• Any combination of relevant education and relevant experience may be substituted on a year-for-year basis. Minimum requirements such as driver's license and certifications may not be substituted and are required at time of hire.
• Must possess, or obtain upon employment, a valid Arizona driver’s license.
• Must possess, or obtain upon employment, a valid passport.
• Ability to work irregular hours (including evenings, weekends, and holidays) as dictated by media relations and marketing activities.
• Regular attendance is an essential function of this job to ensure continuity.

Preferred

• Four (4) years of experience in public relations, media relations, film, communications, journalism, marketing or a related field
• Two (2) years of experience coordinating with social media influencers including qualifying or vetting, and monitoring channels and handles
• Experience in the travel/hospitality industry
• Experience in the film relations industry
• Knowledge of AP writing style
• Knowledge of motion picture, commercial and still photography production industries

Benefits

• Arizona State Retirement System with 100% Match
• Employees are members of Arizona State Retirement System (ASRS) with a mandatory contribution rate of approximately 12%
• Deferred Compensation Options
• Up to 4% Annual Pay for Performance Increase
• Group Insurance including Health, Dental and Vision coverage
• Flexible & Health Savings Accounts
• 13 Paid Holidays, Vacation, Sick Leave, Personal Leave, Paid Parental Leave, Bereavement, Jury Duty
• Life Insurance, AD&D, Short- and Long-Term Disability and Voluntary Life Insurance
• First-Time Homebuyer Assistance
• Qualified Public Student Loan Forgiveness Employer