Media Relations Director

Arlington, VA (Hybrid)

$84K/yr - $110K/yr (Est.)Director/Executive5+ years expFull time

Posted 5 months ago

Job Summary

The role focuses on distilling policy into messaging, developing media strategies, and managing outreach for PLUS Communications. It requires 5-8 years in public affairs and familiarity with digital, print, and broadcast channels. Benefits include health, 401k, paid parental leave, and hybrid work.

Job Description

Responsibilities

  • Crafting narratives by distilling complex policy and regulatory information into tangible messaging for a variety of audiences
  • Drafting media and messaging materials (such as press releases, talking points, media statements, opinion pieces, fact sheets)
  • Developing media strategies and pitching reporters across print, broadcast and online mediums
  • Coordinating media outreach and cultivating relationships with reporters
  • Managing grassroots field teams for coalition building and local earned media efforts
  • Developing presentations, collateral materials, strategic plans and other reports
  • Tracking and monitoring campaign deliverables and serving as a project manager for key accounts
  • Serving as a liaison between PLUS' internal team, the client, other agency partners and external vendors

Requirements

  • 5-8 years of relevant experience in public affairs or media relations, ideally in an agency or Capitol Hill/administration setting
  • Interest in public affairs and policy issues; ability to synthesize technical content
  • Understanding of the communications landscape and how various communications channels work (i.e. digital, print, social, broadcast)
  • Coalition building and grassroots advocacy is a plus, but not mandatory

Benefits

  • We offer competitive compensation with an opportunity for a year-end bonus
  • Medical, dental, vision, 401k, and life insurance
  • We also offer a paid parental leave program
  • Paid vacation
  • Paid sick leave
  • Employer subsidy for commuter expenses
  • Hybrid work environment
PLUS Communications logo

PLUS Communications

Strategy + Execution = Results.

Founded in 2011
Arlington, Virginia, USA
243 employees (82 in marketing)

Salaries

SalaryGuide estimate

$84K/yr – $110K/yr

Modelled from 149 comparable roles.

See all PLUS Communications salaries

Marketing Team

Marketing Team Size
70 (29% of company)
Median Career Experience
4 years
Median Tenure
4.2 years

Traffic Signals

Monthly Visitors
5K
Traffic Source Mix
Search
28.6%
Direct
46.7%
Referral
5.8%
Social
17.3%
Paid
1.5%

Headcount Trend

Current headcount: ~243
PLUS Communications logo

Media Relations Director

PLUS Communications · Arlington, VA · Hybrid