Media Planning Manager

New York City, NY (Hybrid)

$70K/yr – $90K/yrSenior LevelFull time

Posted 3 days ago

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Job Summary

Owns end-to-end media strategy development and cross-channel activation, guiding agencies, budgets, and measurement to drive brand growth.

  • Own media strategy and planning across TV, digital, OOH, and partnerships
  • Lead measurement, MMM, attribution, and insights to improve performance

Job Description

Responsibilities

  • Leading development and execution of integrated media strategies across all channels
  • Managing media agencies and ensuring best-in-class planning, buying, and optimisation
  • Overseeing campaign delivery across TV, digital, social, OOH, audio, and partnerships
  • Translating commercial goals, audience insights, and research into robust media plans
  • Managing budgets, investment allocation, forecasting, and pacing across campaigns
  • Reviewing campaign performance and delivering actionable insights to stakeholders
  • Developing measurement frameworks and supporting MMM, attribution, and uplift studies
  • Guiding creative teams on media-informed asset needs and format best practices
  • Collaborating with Brand, Growth, Product, and regional teams to align plans with business goals
  • Identifying strategic opportunities based on consumer behaviour, trends, and competitive analysis

Requirements

  • Strong experience in media planning, strategy, or comms planning within a media agency or in-house team
  • Deep understanding of the North American media landscape and consumer behaviour
  • Cross-channel expertise across TV, digital, social, OOH, and programmatic
  • Ability to translate insights and data into strong media recommendations
  • Strong analytical ability and experience with measurement, reporting, and effectiveness tools
  • Excellent stakeholder management and communication skills
  • Ability to manage high-volume, fast-paced campaigns with multiple priorities
  • Experience working with creative, research, and data teams to inform media approaches
  • Knowledge of subscription, streaming, entertainment, or sports industries (a plus)
  • A proactive, solution-oriented mindset with strong attention to detail

Benefits

  • Benefits include access to DAZN, up to 15 days of paid time off and 9 days of annual leave, health benefits (including dental & eye care) and a generous sick time package as well as short and long-term disability covering, parental leave offering, personal insurances, such as basic life term and personal accident and access to a 401(k) retirement plan. You’ll also find a family friendly community, learning and development resources, opportunity for flexible working, and access to our internal speaker series and events.
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DAZN

We are DAZN. We are innovators, game-changers and pioneers. Together, we bring ambition to life.We are the digital leader in global sports media. We are home to the world’s largest, fastest-growing sports streaming service. We're using world-class technology to revolutionise the industry.As part of our team you'll have the opportunity to make your mark and the power to make change happen. We're doing things no-one has done before, giving fans and customers access to sport anytime, anywhere.For us, it's all about Limitless Ambition - never settling, always restless, always wanting more for our customers. We're growing fast and have made a big impact so far, and that's just the beginning. There's so much we can do. Working with us is exciting, empowering and truly global. We are committed to fostering an inclusive environment, both inside and outside of our walls, that values equality and diversity. A place where everyone can contribute at the highest level and have their voices heard. For us, this means hiring and developing talent across all races, ethnicities, religions, age groups, sexual orientations, gender identities and abilities.If you’d like to include a cover letter with your application, that’s fine. Please do not feel you need to apply with a photo or disclose any other information that is not related to your professional experience. Our aim is to make our hiring processes as accessible for everyone as possible. We will do our best to accommodate adjustments for interviews. If you're ambitious, inventive, passionate, brave and supportive, then you're the kind of person who's going to enjoy life at DAZN.We look forward to hearing from you!

Founded in 2015
London, England, GBR
3.8K employees (1,007 in marketing)

Traffic Signals

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275.7K
Traffic Source Mix
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30.5%
Referral
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Paid
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Headcount Trend

Current headcount: ~3.8K

Marketing Team

Marketing Team Size
755 (20% of company)
Median Career Experience
12 years
Median Tenure
3.1 years
Marketing Roles Posted (Last 30 Days)
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