Media Planning and Buying (Planning)_04

Los Angeles, CA (Hybrid)

$50K/yr – $95K/yrSenior Level3+ years expFull time

Posted 2 weeks ago

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Job Summary

Own media operations leadership and client service excellence, driving audience targeting and cross-channel planning while mentoring the team and translating data into actionable media strategies.

  • Ownership: Oversee media plans, budgets, and performance across channels to meet client objectives.
  • Audience & Insights: Study demographics and consumer profiles to define target segments and optimize creative planning.

Job Description

Responsibilities - Be a champion for the brands you support and continually strive to find innovative solutions that build the brand - Provides oversight and training to junior team members. - Provide excellent client service by being responsive, accountable and detail oriented - Stays up to date on Industry and consumer trends, competitive activity, best practices and opportunities across channels. - Studying demographic data and consumer profiles to identify desired target audiences - Presents recommendations and educational materials to the client and internal team - Integrating strategic planning philosophy into communication plan development - Overseeing the execution of and present media plans to clients - Helping develop planning objectives and strategies that coincide with the client’s marketing direction - Gauging media performance to determine the extent to which the original objectives and strategies are met Requirements - Minimum of 3+ years of experience in media operations - Strong knowledge of media planning, buying, and optimization across various channels - Retail/eCommerce/entertainment experience - Relevant post-secondary education, training, or equivalent experience
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Omnicom Media

3.5 Glassdoor

Omnicom Media, the media services division of Omnicom Group Inc., designs ecosystems for growth. Powered by the Omni Intelligence Platform, Omnicom Media connects best-in-class capabilities that enable our full-service media agencies OMD, Initiative, PHD, UM, Hearts & Science and Mediahub to deliver more relevant and actionable consumer experiences, more productive and proactive client experiences, and more collaborative and rewarding talent experiences for the more than 40,000 people serving the world’s leading brands in Omnicom Media agencies around the globe.

Founded in 1996
New York, Iowa, USA
14K employees (3,943 in marketing)
60% recommend to a friend
74% CEO approval

Traffic Signals

Monthly Visitors
17.3K
Traffic Source Mix
Search
3.6%
Direct
10%
Referral
1.4%
Social
14.1%
Paid
4.2%

Headcount Trend

Current headcount: ~13.9K

Marketing Team

Marketing Team Size
3,373 (24% of company)
Median Career Experience
25 years
Median Tenure
1.8 years
Marketing Roles Posted (Last 30 Days)
75

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