Director - Media Planning & Strategy
DICK'S Sporting Goods
USA (Remote)
$127K/yr - $238K/yrIn-houseFull-timeDirector/executive8+ years exp.
1 day ago
Media Planner
Mercer Island, WA (On-site)
$65K/yr – $90K/yrMid Level3+ years expFull time
Posted 4 months ago
Top 1% of applicants do these two things.
The other 99% submit and hope. You're about to do something different.
Job Summary
Plan and optimize media campaigns for clients, from audience targeting to budgeting and performance analysis.
- Own media planning, proposing timing, costs, and media mix to meet objectives.
- Must-have: 3–5 years in an agency environment or related field.
- Standout: Proficiency with media analytics tools (Google Analytics, Nielsen) and data-driven optimization.
Job Description
Responsibilities
- Identify target audiences and understand their behaviors and media consumption habits to enhance campaign effectiveness.
- Develop comprehensive media plans that align with clients' objectives, including selecting the best media mix to connect with the target audience.
- Present media proposals, including timing and costs, to help clients reach decisions about their advertising strategy.
- Coordinate the launch of advertising campaigns, ensuring alignment with creative strategies and client specifications.
- Analyze and monitor media campaigns to evaluate their effectiveness, adjusting when necessary to optimize performance.
- Allocate and manage budgets, negotiate with media vendors for the best rates and placements.
- Stay informed about industry trends and developments in media to innovate strategies and tactics.
- Maintain strong relationships, present campaign proposals, reports, and analytics to stakeholders.
Vision Media
Vision Media is the leading secure screening platform for the entertainment industry.Trusted by the world’s top studios, distributors, and guilds, we deliver award-season screeners and prerelease content with unmatched security and reliability.For over 35 years, we’ve supported the industry’s most prestigious campaigns from the Oscars® and Emmys® to global premieres with technology purpose-built for digital screenings. Our platform combines:- Enterprise-grade DRM and forensic watermarking- Seamless streaming on any device (4K, captions, audio descriptions, surround sound)- Scalable eBlast campaigns and marketing tools to reach voters effectivelyEvery year, Vision powers thousands of screenings for millions of voters worldwide, ensuring that content is experienced exactly as intended, safely, seamlessly, and with creative impact.Our mission is simple: protect stories, connect creators, and help campaigns succeed.
Traffic Signals
Monthly Visitors
2.5K
Traffic Source Mix
Search
31.4%
Direct
47%
Referral
8.6%
Social
11.1%
Paid
1.5%
Headcount Trend
Current headcount: ~179
Marketing Team
Marketing Team Size
44 (25% of company)
Median Career Experience
21.5 years
Median Tenure
10.7 years
Marketing Roles Posted (Last 30 Days)
1
