Responsibilities

• Assist in the planning and execution of digital media campaigns across programmatic channels, including Display, CTV, Online Video (OLV), and Audio
• Support the coordination of digital media planners and execution teams to ensure campaigns are launched accurately and on time
• Assist in developing RFPs, managing vendor outreach, and tracking proposal responses
• Review and support evaluation of vendor proposals, including pricing, audience strategy, and performance approach
• Contribute to the development of media strategies and paid media plans, including audience targeting, segmentation, budgeting, and optimization frameworks
• Support the preparation of media recommendations, performance insights, and test‑and‑learn opportunities for internal teams and clients
• Assist with campaign setup (Prisma, DSP), execution, and measurement across programmatic buying platforms
• Monitor campaign performance, support in‑flight optimizations, and help establish benchmarks and future testing recommendations
• Support publisher outreach, industry research, platform evaluations, and POV development
• Verify media setup and execution accuracy across all programmatic buys

Requirements

• Minimum 3+ years of hands‑on digital media planning and buying experience
• Strong understanding of digital media fundamentals, planning principles, and performance metrics
• Experience with media buying and ad‑serving platforms, ideally including: Programmatic DSPs such as DV360, The Trade Desk, Yahoo, or similar
• Self-starter with strong time management & multi tasking skills
• Experience on Google Ads, Campaign Manager (DCM), Prisma
• Analytical, detail‑oriented, and process‑driven
• Excellent verbal and written communication skills
• Collaborative team player comfortable working cross‑functionally

Benefits

• Paid Family Care for parents and caregivers for 12 weeks or more
• Monetary assistance and support for Adoption, Surrogacy and Fertility
• Monetary assistance and support for pet adoption
• Employee Assistance Programs and Health/Wellness/Comfort reimbursements to help you invest in your future and work/life balance
• Tuition Assistance
• Paid time off that includes Flexible Time off Vacation, Annual Sick Days, Volunteer Days, Holiday and Identity days, and more
• Matching Gifts programs
• Flexible working arrangements
• ‘Work Your World’ Program encouraging employees to work from anywhere Publicis Groupe has an office for up to 6 weeks a year (based upon eligibility)
• Business Resource Groups that support multiple affinities and alliances