Responsibilities

• Assist with media planning and buying across display, video, social, and offline channels
• Participate in media platform and tools trainings, from research to campaign setup to data analysis
• Learn how to manage day-to-day communication with key partners: media publishers, vendors, partner agencies, clients, strategic partners, etc.
• Shadow and assist with interagency media processes, working with measurement & analytics, finance & billing, strategy, and account & project management teams
• Help consult on creative messaging and programming, when applicable - from video to podcasts to editorial content
• Communicate with vendors to ensure assets are trafficked & launch on time
• Support data and reporting on media performance, making strategic recommendations, proposing optimizations, and compiling delivery metrics for client reports
• Conduct desk research, monitoring industry news and trend reports, looking for applications to paid media, and appropriately apply that knowledge for newsletters, client POVs, and media strategy
• Help create post-launch presentations including screenshots, links, and placement information to demonstrate proof of execution for clients