Media Analyst

Shelton, CT (Hybrid)

Salary Not AvailableMid LevelFull time

Posted 4 months ago

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Job Summary

Own client media planning and budget optimization, deliver weekly reports, and grow relationships in a fast-moving direct-response agency.

  • Must-have: Quantitative degree with strong analytical skills and Excel proficiency.
  • Standout: Growth of existing relationships and cross-team collaboration with Sales and Creative.

Job Description

Responsibilities

  • Own, maintain and grow client relations by developing media plans and optimizing weekly marketing budget, managing expectations, keeping accounts current and funded, and exploring potential areas of opportunity.
  • Send Daily reporting to clients showing calls or orders generated, invoicing, and funds left on account.
  • Work with media team to secure the most efficient media for the client in an effort to deliver on the client’s weekly order.
  • Obtain the ability to quickly, effectively, and accurately identify media source performance, and can expand upon areas of opportunity while minimizing areas of threat.
  • Accurately forecast responses to be delivered given current costs and clearance rates.
  • Grow and expand existing relationships, while also providing research to sales team to help grow their perspective verticals.
  • Strategize with Creative team to optimize creative performance across all campaigns

Requirements

  • Bachelor’s degree (Finance, Data Analytics, Mathematics, Statistics (or other quantitative focus preferred))
  • Analytical thinker and fast learner
  • Strategic thinking and proactive client servicing skills
  • Strong issue resolution and problem-solving capabilities
  • Self-starter approach with the ability to handle a fast-paced environment.
  • Proficient in MS office suite (especially Excel)
BMG360 logo

BMG360

BMG360 is a team of performance marketing and lead generation experts. For over 20 years we’ve been delivering proven, scalable results. Here’s how: Our holistic, 360° approach gives us a full view of the media landscape, connecting every channel to drive engagement at every funnel stage. Performance technology and historical data give us an edge to test, pivot, and optimize in real time. That means faster decisions, smarter media placements, and creative that performs. Our clients partner with us for performance marketing that delivers growth speed and results at scale. And as an employee of BMG360, you'll interact with peers across every area of the business, supporting and learning from one another. You'll help grow our client’s businesses while growing BMG360 and your own career.

Founded in 2003
Shelton, Connecticut, US
169 employees (63 in marketing)

Traffic Signals

Monthly Visitors
8K
Traffic Source Mix
Search
33.5%
Direct
50.1%
Referral
7.4%
Social
7.5%
Paid
1.3%

Headcount Trend

Current headcount: ~167

Marketing Team

Marketing Team Size
55 (33% of company)
Median Career Experience
12.5 years
Median Tenure
4.5 years
Marketing Roles Posted (Last 30 Days)
1

Funding

Last Raise
Private Equity, 6 years ago

Funding History

  • Mar 2020
    Private Equity