Marketing Specialist

Charlotte, NC (On-site)

Salary Not AvailableMid Level2+ years expFull time

Posted 2 months ago

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Job Summary

Own local marketing activation that links branch operations with revenue goals, driving seasonal demand and cross-trade opportunities across HVAC, Plumbing, and Electrical services.

  • Lead localized campaigns across HVAC, Plumbing, and Electrical to promote tune-ups, inspections, incentives, and cross-trade offers.
  • Align promotions with operational readiness and provide clear activation playbooks for branches and field teams.
  • Coordinate with digital, CRM, and call-center teams to convert campaigns into booked revenue and grow lifetime customer value.

Job Description

Own local marketing activation that links branch operations with revenue goals, driving seasonal demand and cross-trade opportunities across HVAC, Plumbing, and Electrical services.

  • Lead localized campaigns across HVAC, Plumbing, and Electrical to promote tune-ups, inspections, incentives, and cross-trade offers.
  • Align promotions with operational readiness and provide clear activation playbooks for branches and field teams.
  • Coordinate with digital, CRM, and call-center teams to convert campaigns into booked revenue and grow lifetime customer value.