Marketing Specialist (Marketing Communications Professional II)

San Diego, CA (On-site)

$5K/mo – $8K/moMid Level2+ years expFull time

Posted 7 days ago

Job Summary

Own and execute marketing plans for assigned SDSU sports, manage game‑day promotions, coordinate band and spirit squad participation, run the Aztec Kids Club, and support social media and campus collaboration.

  • Lead sport-specific marketing plans and promotions to boost attendance and revenue
  • Coordinate game-day activities, promotions, and fan experience
  • Oversee Band/Spirit Squad appearances and Aztec Kids Club initiatives and social/media collaboration

Job Description

Responsibilities

  • Develop and implement marketing plans, promotions, and strategies for assigned sports to increase attendance, ticket revenue, and fan engagement.
  • Coordinate game-day marketing for assigned sports, including video boards, music, promotional giveaways, group experiences, and overall game-day atmosphere, while assisting with football and men’s basketball promotions.
  • Coordinate SDSU Band and Spirit Squad involvement in games and special events, including appearances, uniforms, travel needs, and marketing support.
  • Coordinate the Aztec Kids Club, including memberships, communications, special promotions, events, membership materials, and efforts to increase participation.
  • Support Athletics marketing efforts through social media, budget coordination, campus event committees, and collaboration with student workers, volunteers, and campus partners.

Requirements

  • Equivalent to a bachelor's degree in a related field and two years of relevant experience. Additional experience which demonstrates acquired and successfully applied knowledge and abilities shown above may be substituted for the required education on a year-for-year basis. An advanced degree in a related field may be substituted for the required experience on a year-for-year basis.
  • Working knowledge of and ability to design and implement marketing plans for sports and manage multiple tasks/projects simultaneously
  • Proficiency in basic office support software (Microsoft Office Suite)
  • At least two years of full-time experience in a collegiate athletics marketing environment.
  • Experience supervising band and/or spirit squads.
  • Familiarity with San Diego State University system, and regional, national, and San Diego sports markets. Ability to understand the importance of initiating cooperation with promotional marketing within context of SDSU Athletics’ marketing.
  • Working knowledge of and ability to:
  • Effectively supervise students and/or part-time staff
  • Utilize Photoshop or InDesign
  • Utilize social/new media

Benefits

  • Generous Time Off: 15 paid holidays, vacation, and sick leave.
  • Retirement: CalPERS pension plan with retiree healthcare, and reciprocal agreements with other California public retirement systems, including the UC.
  • Health Coverage: Medical, dental, and vision options at low or no cost.
  • Education Support: CSU tuition fee waiver for employees and eligible dependents.
  • Optional Offerings: FlexCash, life and disability insurance, legal and pet plans.
  • Campus & Community: Access to the library, campus events, employee groups, and volunteer and social activities.
SDSU Alumni logo

SDSU Alumni

SDSU Alumni connects you with both San Diego State University and other alumni. We represent a diverse community of more than 490,000 alumni who are located throughout the United States and abroad. Connect with us for the latest SDSU news and events. Go Aztecs! #AztecForLifeFor more information about SDSU Alumni, please visit the link below.

Founded in 1931
San Diego, California, USA
71 employees (6 in marketing)

Salaries

Posted range

$5K/mo – $8K/mo

Taken straight from the job posting.

See all SDSU Alumni salaries

Marketing Team

Marketing Team Size
6 (8% of company)
Median Tenure
0.3 years
Marketing Roles Posted (Last 30 Days)
1

Traffic Signals

Monthly Visitors
7.8K
Traffic Source Mix
Search
71.9%
Direct
5.2%

Headcount Trend

Current headcount: ~71