Marketing Specialist

Berkeley, CA (Remote)

$31/hr – $34/hrMid Level1+ years expContract

Posted 2 days ago

Job Summary

Own the planning and execution of VIVERSE social media and digital marketing programs, leading content creation, calendars, community engagement, and performance analysis while coordinating with internal teams and external partners.

  • Drive content across social channels, campaigns, and tutorials to optimize engagement.
  • Collaborate with cross-functional teams and outside agencies on campaigns and partnerships.

Job Description

Responsibilities

  • Support the development and execution of marketing and social media strategies for the VIVERSE product line.
  • Manage VIVERSE social media accounts, including content planning, post creation, publishing, and community engagement.
  • Create and edit engaging content for social media, digital marketing campaigns, product communications, and tutorials, including voice recordings where appropriate.
  • Assist in developing and maintaining content calendars and campaign plans across digital channels.
  • Monitor online communities and social channels to identify trends, opportunities, questions, and potential issues.
  • Respond to comments, inquiries, and complaints in a timely and appropriate manner, escalating issues when necessary.
  • Monitor and analyze social media and marketing performance and provide recommendations to improve engagement and campaign effectiveness.
  • Assist in managing relationships and day-to-day activities with external social media, creative, and marketing agencies.
  • Support influencer marketing initiatives, collaborations, and other partnership opportunities.
  • Research digital marketing trends, social media developments, audience behavior, and competitive activity to identify opportunities for HTC and VIVERSE.

Requirements

  • 1–2 years of experience working in the games or XR industry, with established connections in those communities.
  • Proven experience working as a social media manager, community manager, or content creator.
  • Strong writing, editing, and verbal communication skills.
  • Experience using major social media platforms and digital content management tools.
  • Working knowledge of social media analytics, digital marketing performance metrics, and Google Analytics.
  • Knowledge of SEO and keyword research.
  • Experience creating or coordinating multimedia content, including graphics, video, or audio.
  • Strong organizational skills with the ability to manage multiple projects and priorities simultaneously.
  • Creative mindset with strong attention to detail and the ability to develop engaging content for different audiences.
  • Ability to work effectively with internal stakeholders, external agencies, and cross-functional teams.

Preferred

  • Bachelor's degree in Marketing, Communications, Journalism, Business, or a related field.
  • Experience with graphic design and content creation tools, such as Adobe Creative Suite or Canva.
  • Experience with video production and editing.
  • Experience with influencer marketing, creator partnerships, or community management.
  • Familiarity with emerging social media platforms, digital trends, and online communities.
  • Experience working with marketing agencies or other external creative partners.

HTC AMERICA INNOVATION, INC.

HTC AMERICA INNOVATION, INC. is a computer software company based out of 308 OCCIDENTAL AVE S, Seattle, Washington, United States.

Founded in 2010
Seattle, Washington, USA

Salaries

Posted range

$31/hr – $34/hr

Taken straight from the job posting.

See all HTC AMERICA INNOVATION, INC. salaries

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Marketing Specialist

HTC AMERICA INNOVATION, INC. · Berkeley, CA · Remote