Marketing Specialist

Chesapeake, VA (Unknown)

Salary Not AvailableMid LevelFull time

Posted 3 days ago

Top 1% of applicants do these two things.

The other 99% submit and hope. You're about to do something different.

Job Summary

Own and optimize local marketing and lead-generation programs for Chesapeake markets, coordinating print routes, social media presence, and local listings while testing new tactics and nurturing email communications.

  • Coordinate print routes and office market placements
  • Manage social media content across Facebook and Instagram
  • Test new lead-generation tactics and nurture email campaigns

Job Description

Responsibilities

  • Coordinate with our print specialists to keep road signs stocked, ordered, and placed on efficient weekly routes across all our field office markets
  • Create and post content and ads across our social media accounts — photos, videos, copy, and creatives primarily to Facebook and Instagram
  • Manage our Nextdoor business presence — postings and engagement
  • Experiment with new lead-generation tactics and test new platforms or formats to drive real leads
  • Maintain smaller business page listings and help keep our local online presence sharp
  • Review and rate incoming Google Local Services Ads leads for quality, disputing bad leads for credit
  • Craft and send email marketing campaigns to our customers and leads

Requirements

  • Professional experience in marketing, social media management, or administrative operations.
  • Strong organizational skills and ability to manage multiple projects simultaneously.
  • Proficiency in Meta Ads
  • Valid driver's license for occasional travel to local sites.
  • Excellent written and verbal communication abilities.
  • Familiarity with local marketing trends in the Chesapeake area.
  • Prior experience in the construction or home services industry is a plus.

Preferred

  • proficiency with Google My Maps
  • some experience in marketing platform management
  • some Local Services Ads experience
  • some email marketing experience

Benefits

  • Annual Base Salary + Bonus Opportunities
  • Career Growth Opportunities
  • Bonus Opportunities
Dandale Fence logo

Dandale Fence

5.0 Glassdoor

We built DanDale Fence on quality craftsmanship and excellent customer care. As a trusted fence company in Hampton Roads, NOVA, Maryland, and Raleigh, we make each customer’s satisfaction our first priority. Since 2013, we have provided custom fence installation and other fence services with a proven system that takes the headache and hassle out of installing a durable, long-lasting fence.

Founded in 2013
Virginia Beach, Virginia, USA
6 employees
1% recommend to a friend

Traffic Signals

Monthly Visitors
6.7K
Monthly Google Ads Budget
$33.4K

Headcount Trend

Current headcount: ~6

Marketing Team

Median Tenure
2.3 years
Marketing Roles Posted (Last 30 Days)
1