Marketing Performance Analyst - PT 20 Hrs a week

USA (Remote)

$50/hr – $52/hrMid Level5+ years expContract

Posted 3 months ago

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Job Summary

Drive a cross-functional marketing analytics program to turn data into actionable insights that inform messaging and the customer lifecycle.

  • Own multi-channel analytics strategy and reporting to improve visibility across departments.
  • Must-have: 5+ years in marketing analytics with web, social, and campaign metrics.
  • Standout: Translate raw metrics into data stories aligned with company objectives.

Job Description

Responsibilities

  • Execute a multi-functional marketing analytics strategy to improve visibility across all departments.
  • Synthesize diverse data streams into actionable insights that optimize messaging and content for every stage of the customer lifecycle.
  • Develop and monitor sophisticated KPIs, providing stakeholders with the clarity needed to make high-stakes decisions.
  • Conceptualize and test continuous improvement ideas by leveraging industry best practices and rigorous research.
  • Translate raw metrics into "data stories" that align marketing performance with broader company objectives.

Requirements

  • 5+ years of experience with marketing analytics including web, social media, and campaign performance
  • Significant experience across multiple marketing and data analysis tools/platforms with utilization of KPI's to stakeholders
  • Experience with data visualization tools such as Looker Studio, Klipfolio, Tableau or PowerBI
  • Knowledge in utilizing marketing specific tools such as Google Analytics, Salesforce, Pardot, Sprout, Terminus, Sprout Social, ScreamingFrog or similar to support reporting and analysis
  • Bachelor’s degree (B.A. or B.S.) in Marketing, or related field

Preferred

  • Strong knowledge of SQL for data extraction and manipulation is a plus
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Qode

Qode is an Asset Management Company (AMC), that has consistently helped our investors grow their wealth. Founded in 2016, we are one of the early pioneers of quant investing in India. We are dedicated to delivering exceptional, risk-adjusted returns for our investors through a disciplined, research-driven approach, leveraging advanced technology and sophisticated systems to meet our investment objectives with precision. Our philosophy is rooted in Evidence-Based Investing, emphasizing data-driven insights over speculative narratives. This unwavering commitment to rigorous research and analysis forms the core of our investment strategy, allowing us to identify opportunities that drive sustainable, long-term growth.With regulatory approval from SEBI for our Portfolio Management Services (PMS) license, we offer a distinctive combination of cutting-edge, quant-driven models and actively managed, fundamentally sound strategies. This unique integration ensures a dynamic, adaptive investment experience for our clients, designed to navigate evolving market landscapes with resilience. PMS Registration Number: INP000008914

Founded in 2016
Mumbai, Maharashtra, IND
40 employees (3 in marketing)

Traffic Signals

Monthly Visitors
22.1K
Traffic Source Mix
Search
41.5%
Direct
49.7%
Referral
5.5%
Social
2.1%
Paid
1.3%

Headcount Trend

Current headcount: ~42

Marketing Team

Marketing Team Size
2 (5% of company)