Marketing Operations Manager

Charlotte, NC (On-site)

$100K/yrMid LevelFull time

Posted 7 days ago

Job Summary

Own and drive the marketing operations across offices and practice areas, leading digital marketing, content, SEO, social media, and brand initiatives with cross-functional collaboration.

  • Own end-to-end marketing operations and multi-office campaigns.
  • Lead digital marketing efforts, content creation, and performance analytics.

Job Description

Responsibilities

  • The Marketing Operations Manager will be responsible for coordinating and executing the firm’s marketing activities across multiple offices and practice areas.
  • This person will work closely with firm leadership, attorneys, intake, outside vendors, and administrative staff to improve brand visibility, review generation, local SEO, social media presence, AI platforms, website content, and marketing follow-through.
  • We're looking for a strategic, creative, and highly analytical Marketing Operations Manager to lead our digital marketing efforts and position our firm as the clear market leader across search engines, AI platforms, and online client acquisition.
  • The ideal candidate is organized, polished, detail-oriented, comfortable with legal/professional services marketing, and able to turn attorney knowledge into clear, client-friendly content.

Requirements

  • The ideal candidate is organized, polished, detail-oriented, comfortable with legal/professional services marketing, and able to turn attorney knowledge into clear, client-friendly content.
Collins Family & Elder Law Group logo

Collins Family & Elder Law Group

Collins Family & Elder Law Group is an all-female firm comprised of a team of licensed attorneys with over 196 years of combined experience in all areas of family and elder law. Your rights are our priority, and we are dedicated to protecting your family and your future.Our compassionate attorneys act as legal guides and protectors, providing legal services for clients going through a separation, divorce, child custody, adoption, alimony, estate planning, wills & trusts, probate, appeals, and other family-related issues. Because we focus specifically on family and elder law, we have an extensive background and deeper understanding of the laws and rights impacting our clients. We take a unique client-centered approach to finding creative solutions that achieve positive outcomes. Founded by Shawna Collins in 1995, Collins Family & Elder Law Group is a prominent Family and Elder Law firm in the Carolinas and has served thousands of families in North and South Carolina. The firm is headquartered in Monroe, North Carolina, and has 13 additional offices in Charlotte, Ballantyne, Lake Norman, Asheville, Winston-Salem, and Weddington, NC, and Fort Mill, Columbia, Greenville, Summerville, Mt. Pleasant, Bluffton/Hilton Head and Charleston, SC.

Founded in 1995
Monroe, North Carolina, USA
48 employees

Salaries

Posted range

$100K/yr

Taken straight from the job posting.

See all Collins Family & Elder Law Group salaries

Marketing Team

Marketing Roles Posted (Last 30 Days)
1

Traffic Signals

Monthly Visitors
6K
Monthly Google Ads Budget
$14.7K
Traffic Source Mix
Search
28.2%
Direct
47.7%
Referral
6.5%
Social
16%
Paid
1.5%

Headcount Trend

Current headcount: ~48
Collins Family & Elder Law Group logo

Marketing Operations Manager

Collins Family & Elder Law Group · Charlotte, NC · On-site