Responsibilities

• Own and execute integrated marketing campaigns that drive brand awareness, member engagement, and growth across email, social, display, direct mail, and content channels
• Lead lifecycle marketing execution, including building, QA’ing, and launching campaigns in partnership with engineers and third-party vendors
• Code and QA templates
• Schedule email and SMS sends
• Troubleshoot delivery or performance issues
• Support client reporting
• Ensure marketing communications are well-designed and effective, with layouts optimized for performance, usability, and mobile experience
• Analyze campaign performance and translate insights into optimizations that improve engagement, conversion, and retention
• Partner with Sales to align marketing efforts with revenue goals and support pipeline growth
• Plan and execute events, product launches, and promotional initiatives that increase awareness and drive adoption

Requirements

• 3+ years of experience in Marketing, Business, Communications, or a related field
• Strong attention to detail and organizational skills, with the ability to manage multiple priorities in a fast-moving environment
• A solid understanding of digital marketing channels and tools, especially email and lifecycle marketing
• Hands-on experience with email and marketing automation platforms (e.g., HubSpot, Customer.io, Salesforce Marketing Cloud)
• Proficiency with design tools such as Figma or Adobe Creative Suite
• Comfort working cross-functionally and communicating clearly with both technical and non-technical partners
• A proactive, ownership-driven mindset—someone who sees opportunities and takes initiative

Preferred

• Visual design or light coding experience
• Product marketing experience, including personas, user journeys, or messaging frameworks
• Experience leveraging AI tools or automation to improve marketing efficiency and experimentation

Benefits

• salary, equity options, paid time off, bonuses, a 401K plan, and comprehensive benefits