Responsibilities

• Build campaigns and lead the marketing efforts for investment themes and applicable State Street Investment Management products (ETFs, Cash, DC, and DB) – manage all touch points to ensure consistency of messaging and voice
• Develop and update collateral, videos, web content, sales tools and educational materials for general or channel-specific needs
• Leverage data and business intelligence to create relevant, scalable and repeatable integrated marketing programs and key deliverables for State Street Investment Management products
• Partner with internal and external stakeholders on product positioning, product materials, capabilities messaging, webinars, web presence and segmented communications to relevant audiences
• Measure and optimize marketing campaigns to ensure effectiveness against KPIs, target audience reach, and ultimately ROI
• Manage a marketing budget against marketing plans
• Collaborate with PR team to create earned media opportunities

Requirements

• Minimum 10-15 years of relevant marketing experience; previous channel or product marketing experience required
• Bachelor’s degree preferably with major in marketing or communications

Benefits

• 401K with company match; insurance coverage including basic life, medical, dental, vision, long-term disability, and other optional additional coverages
• paid-time off including vacation, sick leave, short term disability, and family care responsibilities
• access to our Employee Assistance Program
• incentive compensation including eligibility for annual performance-based awards (excluding certain sales roles subject to sales incentive plans)
• eligibility for certain tax advantaged savings plans