Responsibilities

• Building and executing marketing tactics and ideas for eHookah hardware brand & High-end cannabis hardware brand.
• Leading and building a marketing team, while supporting the sales team in their goal achievements and planning.
• Develop and implement comprehensive marketing strategies to achieve business objectives and drive revenue growth.
• Lead the development of brand positioning, messaging, and creative direction to ensure alignment with company values and target audience.
• Oversee the planning, execution, and optimization of marketing campaigns across various channels, including digital, social media, events, and partnerships.
• Analyze market trends, customer insights, and competitive landscape to identify opportunities and inform marketing strategies.
• Collaborate with product development teams to launch new products and drive product marketing initiatives.
• Manage marketing budgets, measure campaign performance, and provide regular reports and insights to senior leadership.
• Build and lead a high-performing marketing team, providing mentorship, guidance, and support to drive team success.
• Establish and maintain relationships with key stakeholders, industry partners, and external agencies to enhance brand visibility and market presence.

Requirements

• Bachelor's degree in Marketing, Business Administration, or related field; MBA preferred.
• Proven experience (2+ years) in senior marketing roles, with a focus on brand management, strategic planning, and digital marketing.
• Deep understanding of the cannabis and/or nicotine vaporizer and hookah industry, including market dynamics, consumer behavior, and regulatory landscape.
• Strong leadership and communication skills, with the ability to inspire and influence cross-functional teams.
• Analytical mindset with proficiency in data analysis tools and marketing metrics.
• Creative thinker with a track record of developing innovative marketing campaigns that drive results.
• Experience working in a fast-paced, entrepreneurial environment is a plus.

Preferred

• Chinese speaker highly considered - markup on salary for this qualification - $1 more in pay

Benefits

• Competitive salary and performance-based incentives.
• Comprehensive benefits package, including health insurance and paid time off.
• Opportunities for professional growth and development.
• Dynamic and inclusive work culture with a focus on teamwork and collaboration.