Responsibilities

• Development and execution of high-impact marketing tactics that are innovative and executable to support healthcare decision makers. This includes supporting the creation and pull through of marketing materials throughout the review process.
• Requires the ability to provide in-depth insights based on product / market assessments, understand the changing healthcare landscape, and assimilate key stakeholder feedback in order to make strategic & tactical recommendations.
• Collaboration and partnership with internal cross functional stakeholders and external partners to ensure integration and consistency of business strategy alignment.
• Close partnership and alignment required with brand colleagues to support brand priorities and indication launches.
• Work with Market Access teams to understand payer policies and drivers to quality access and proactively identify potential opportunities and conceptualize solutions using creativity and innovation.
• Effectively track and manage marketing budget for areas of responsibility. Consistently manage multiple projects to deliver high-quality work product in a timely fashion.
• Track detailed launch execution on payer formulary adoption.
• Continually evaluate the effectiveness of marketing programs and recommend changes in strategy or tactics as appropriate.
• Proactively support the account teams through ongoing communications of marketing programs.
• Serve as Market Access lead on the Integrated Operations Tem to ensure executional launch alignment

Requirements

• Bachelor's Degree in Marketing or related field.
• Minimum of 3+ years pharma marketing experience required.
• Experience with Veeva
• Apply marketing concepts in the development of marketing plans and programs including portfolio value story, SWOT analysis, competitive assessment, market research, marketing objectives/strategies, account segmentation-based engagement
• Excellent communication (oral, written, and presentation) and interpersonal skills.
• Experience working with payer policy documents
• Strong planning and organization skills, attention to detail, execution urgency, and follow-through.
• Analytical skills including analysis and tracking of budgets

Preferred

• Launch experience, market access experience, and/or account executive experience preferred
• Experience working in multiple therapeutic categories

Benefits

• We offer a comprehensive package of benefits including paid time off (vacation, holidays, sick), medical/dental/vision insurance and 401(k) to eligible employees.