Marketing Manager (Hybrid)

Alpharetta, GA (Hybrid)

Salary Not AvailableSenior Level5+ years expFull time

Posted 4 months ago

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Job Summary

Drive B2B marketing campaigns and team leadership to accelerate product adoption and ROI.

  • Own integrated B2B campaigns across email, social, and digital channels.
  • Must-have: 5+ years in B2B marketing and 2+ years in a supervisory role.
  • Standout: Strong content, analytics, and cross-functional collaboration to boost ROI.

Job Description

Responsibilities

  • Develop and manage integrated B2B marketing campaigns across email, social media, direct mail, and digital platforms.
  • Lead content creation efforts including blogs, newsletters, case studies, and promotional messaging.
  • Collaborate with cross-functional teams to support product launches and sales enablement.
  • Monitor campaign performance using analytics tools and optimize strategies based on data insights.
  • Manage and mentor a marketing team, fostering collaboration and professional growth.
  • Oversee marketing budgets and ensure cost-effective execution with strong ROI.

Requirements

  • Bachelor’s degree in Marketing, Communication, Business Administration, or a related field required.
  • 5+ years of experience in business-to-business marketing.
  • 2+ years of experience in a supervisory or leadership role with a focus on digital marketing, campaign management, and brand strategy.
  • Strong writing, editing, and content strategy skills across platforms.
  • Proficiency in SEO, email marketing, and social media management.
  • Experience with CRM systems, WordPress, Adobe Creative Cloud, and marketing automation tools.
  • Excellent project management and organizational skills in fast-paced environments.
  • Ability to analyze marketing data and present insights clearly to stakeholders.
  • Collaborative leadership style with a focus on team development and cross-functional alignment.

    Benefits

    • Career Growth : Opportunities for advancement and professional development.
    • Competitive Compensation : Attractive salary with bonus structure.
    • Generous Time Off : PTO package plus a paid holiday break from Christmas Eve to New Year’s Day.
    • Wellness : On-site fitness facility and Employee Assistance Program (EAP).
    • Flexibility : Hybrid work opportunities.
    • Parental Leave : Paid time off for new parents.
    • Paid Company Events : Benson Olympics, Team Member Awards, Benson Picnic, and more.
    • Future Planning : 401(k) with company match.
    • Community Engagement : Volunteer program with up to 16 hours of additional PTO.
    • Comprehensive Benefits : Health, Dental, and Vision, Voluntary Life, Short-term and Long-term Disability, HSA, FSA, Pet Insurance, Hospital Indemnity, Accident & Critical Illness Plans.
    Benson Integrated Marketing Solutions logo

    Benson Integrated Marketing Solutions

    Founded in 1992 and headquartered outside of Atlanta, GA, Benson Integrated Marketing Solutions is the most comprehensive, efficient and transparent Centralized Marketing Platform to procure, personalize, and track multifamily property marketing activities. Capabilities include award-winning products and services in design, printing, signage, apparel, promotional products and communication technology. Benson proudly serves over two million apartment units with over 12,000 registered users. As a dedicated partner and single supply chain for marketing products and communications, Benson increases profitability by saving time and resources with unprecedented accountability. One Partner / Centralized marketing products, services and custom solutions with progressive review and analysis.One Place / A single destination and direct manufacturer for integrated marketing solutions: online store, printed purchasing guide, and dedicated account management.One Source / A single supply partner to increase your marketing effectiveness and brand consistency in creative services, print, signage, apparel and promotional products.One Goal / Ensuring your success with and increased return on your marketing investment.

    Founded in 1992
    Alpharetta, Georgia, USA
    181 employees (38 in marketing)

    Traffic Signals

    Monthly Visitors
    3.8K
    Traffic Source Mix
    Search
    26.7%
    Direct
    52%
    Referral
    5.8%
    Social
    14%
    Paid
    1.4%

    Headcount Trend

    Current headcount: ~181

    Marketing Team

    Marketing Team Size
    16 (9% of company)