Marketing Manager: Growth & Design

District of Columbia, USA (Hybrid)

$75K/yr – $85K/yrMid Level2+ years expFull time

Posted 7 days ago

Job Summary

Own the end-to-end marketing design and operations pipeline, shaping sales collateral, go-to-market materials, and AI-enabled workflows while ensuring brand consistency and HubSpot-driven campaigns in close partnership with Revenue.

  • Lead production of decks, one-pagers, and collateral and keep materials current
  • Develop GTM framing for new Gravity products and services

Job Description

Responsibilities

  • Sales Collateral — Serve as the primary designer and producer of pitch decks, one-pagers, and supporting materials; scope needs with revenue leadership and keep materials current
  • New Product Go-to-Market — Craft compelling framing and collateral to bring new Gravity products and services to existing and prospective audiences
  • Brand-Led Email Campaigns — Write, design, and deploy HubSpot campaigns tied to monthly research releases and timely data cuts; manage suppressions, deployment timing, and post-send engagement reporting for revenue team use
  • Visual Identity — Maintain brand consistency across all marketing surfaces; bring design judgment to everything we put in front of clients and prospects
  • Marketing Operations — Manage HubSpot workflows, CRM hygiene, reporting, and analytics administration in close partnership with the Revenue team and X (Hannah’s role); own website updates and LinkedIn presence
  • AI-Powered Workflows — Apply AI tools to accelerate design, editing, and production; experiment with new solutions to improve workflow efficiency across the marketing function

Requirements

  • Bachelor's degree in Marketing, Communications, Design, or a related field
  • 2+ years of experience in B2B marketing, digital marketing, or design — ideally at a research, consulting, or media company
  • Strong writing and editing skills; comfort creating content across formats and platforms
  • Proficiency with Adobe Creative Suite (InDesign and Illustrator), Canva, or equivalent design tools
  • Proficiency with HubSpot (campaign management, forms, reporting); CRM experience preferred
  • Design sensibility calibrated for executive audiences — clean, credible, not decorative
  • Strong project management skills; able to juggle competing deadlines independently
  • Comfort experimenting with AI tools to improve design and production workflows

Preferred

  • Comfort experimenting with AI tools to improve design and production workflows
  • Prodigious work ethic and spirit of generosity
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National Journal

We deliver insightful journalism, produce custom content and editable slides, and advise organizations on their advocacy and PAC engagement strategies. National Journal is committed to helping organizations effectively navigate Washington.Our mission is to equip government and business leaders in the nation’s capital with the intelligence, insights, and connections they need to save time, increase efficiency, and deliver success. Best known as one of Washington’s most trusted media brands for nearly 50 years, our expertise is unmatched with teams of specialists dedicated to government affairs, communications, and political research in addition to exceptional journalism. National Journal’s premier products are: National Journal membership, Hotline, Race Tracker, National Journal Daily, Network Science Initiative, Presentation Center, and our Presentation Center Concierge service.

Founded in 1969
Washington, Wisconsin, USA
149 employees (77 in marketing)

Salaries

Posted range

$75K/yr – $85K/yr

Taken straight from the job posting.

See all National Journal salaries

Marketing Team

Marketing Team Size
70 (47% of company)
Median Tenure
5.2 years
Marketing Roles Posted (Last 30 Days)
1

Traffic Signals

Monthly Visitors
20.9K
Traffic Source Mix
Search
33.2%
Direct
50%
Referral
11.8%
Social
4.1%
Paid
0.7%

Headcount Trend

Current headcount: ~149
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Marketing Manager: Growth & Design

National Journal · District of Columbia, USA · Hybrid