Marketing Lead

San Francisco, CA (Unknown)

$160K/yr – $220K/yrSenior Level2+ years expFull time

Posted 9 days ago

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Job Summary

Own building the brand and GTM function, shape perception as a top AI talent destination and credible customer authority, and generate inbound while representing the company at major AI conferences.

Build the brand and go-to-market function from scratch across LinkedIn, X, content, events, launch videos, and positioning
Drive two-pronged perception: tier-zero talent destination and highest-data-quality, research-led customer credibility
Generate inbound: shift sales from bottom-up outreach to inbound requests from labs and customers

Job Description

Responsibilities

Build the brand and go-to-market function from scratch across LinkedIn, X, content, events, launch videos, and positioning
Drive two-pronged perception: tier-zero talent destination and highest-data-quality, research-led customer credibility
Generate inbound: shift sales from bottom-up outreach to inbound requests from labs and customers
Represent the company at 4–5 major AI conferences per year
Partner with the CEO and Head of Sales on customer-facing content, technical messaging, case studies, and press

Requirements

2-5 years marketing at B2B or technical company
Deep AI / ML / foundation model fluency
Generalist: LinkedIn, X, content, events, positioning
Strong technical-audience communication
Hands-on builder, IC mentality
SF in-person, 4-5 major AI conferences per year

Preferred

Experience marketing products or services to AI labs or technical researchers
Familiarity with developer-focused or open-source marketing
Background in technical writing or communications
Prior experience at a hyper-growth startup that built its marketing function from zero

David Joseph & Company

Our services include performance management, leadership development, organizational design, employee engagement, compliance, and workforce planning. Whether you're looking to optimize your workforce, enhance leadership, or implement forward-thinking HR strategies, we provide solutions that align with your goals and drive sustainable growth.

Kanata, Ontario, CAN

4 employees

www.davidjoseph.co