Responsibilities

• Content Production & Scheduling (40%)
• - Schedule social media content (Instagram, TikTok, Facebook, LinkedIn) using approved scheduling tools
• - Capture in-clinic photo and video content of services, treatment rooms, products, and team
• - Draft social captions and email copy from leadership-provided talking points and the existing 90-day content calendar
• - Assemble email newsletters in our email platform from pre-approved content
• - Maintain content asset library (photos, videos, graphics) with proper organization and tagging
• Community Management (15%)
• - Respond to DMs, comments, and messages using approved scripts and FAQs
• - Escalate clinical questions, complaints, or PHI-adjacent inquiries to leadership immediately
• - Monitor brand mentions and tags

Requirements

• Currently enrolled in or recent graduate of a Bachelor's program in Marketing, Communications, Public Health, Business, or related field
• Strong written communication skills with attention to grammar, tone, and brand voice
• Working knowledge of Instagram, TikTok, Facebook, and LinkedIn for business
• Comfort with photo and short-form video capture using a smartphone
• Proficient in Canva or similar design tools
• Highly organized, deadline-driven, and able to manage multiple workstreams independently
• Reliable transportation to NPOC clinic locations (Baltimore, Waldorf as needed)
• Available for occasional evening or weekend events
• Eligible to work in the U.S.

Preferred

• Prior experience in healthcare, wellness, beauty, or medspa marketing
• Familiarity with email marketing platforms (Mailchimp, Klaviyo, or similar)
• Familiarity with social scheduling tools (Later, Metricool, Meta Business Suite)
• Basic photo/video editing (CapCut, Lightroom Mobile, Adobe Express)
• Experience with Google Business Profile management
• Exposure to HIPAA, healthcare compliance, or regulated industry marketing