Responsibilities

• Oversee, create, and execute multimedia promotional campaigns for news, sports, local programming, station image, network priorities, and commercial clients
• Write, shoot, edit, and execute large-scale promotional campaigns
• Deliver video productions including writing, directing, cinematography, editing, and motion graphics
• Act as lead producer for station image and special creative content
• Collaborate with Marketing & Creative Services leadership on advertising campaigns and related products
• Develop branded content for digital and social platforms
• Create and target integrated social campaigns aligned with linear promotions
• Manage outside media buys and internal promotional placements across linear, digital, streaming, social, out-of-home, and paid social platforms (including Meta Ads Manager)
• Track impressions and analytics to evaluate campaign performance
• Coordinate on-air log management

Requirements

• 2–4 years of experience producing and managing multi-platform creative marketing campaigns and commercial content
• At least 2 years in a leadership or senior producer capacity
• Experience leading a team of marketing producers
• Experience in multi-media production (local, cable, or network)
• Understanding of digital and social platforms including TikTok, Instagram, YouTube, and Facebook
• Core Competencies: Ability to manage multiple projects and deadlines in a fast-paced environment
• Core Competencies: Leadership and mentoring capabilities
• Core Competencies: Verbal and written communication skills
• Core Competencies: Problem-solving and critical-thinking skills
• Core Competencies: Ability to work independently

Preferred

• Previous linear and digital promotion/marketing experience preferred
• Bachelor’s degree from a four-year college or university preferred

Benefits

• Medical, dental, and vision coverage
• Insurance benefits
• 401(k) plan
• Paid time off
• Additional benefits in accordance with applicable plan documents
• Union-represented employee benefits provided per applicable collective bargaining agreement